Evaluation Of The Development Potential Of Popular Science Tourism Resources In Xianghai Nature Reserve

In recent years,with the improvement of residents’ living standards,tourists pay more attention to acquiring scientific and cultural knowledge in the process of sightseeing,and popular science tourism activities begin to flourish.The nature reserve has a good ecological environment and rich species resources.It is an excellent place to develop popular science tourism.Reasonable evaluation of the development potential of popular science tourism resources in nature reserves is the premise and foundation for the development of popular science tourism resources in nature reserves,and it is also one of the hot topics concerned by the academic community.The evaluation of the development potential of popular science tourism resources in the nature reserve mainly studies the endowment of popular science tourism resources,the market conditions of popular science tourism and the development conditions of popular science tourism resources.This paper selects Xianghai Nature Reserve as the research site to evaluate the development potential of popular science tourism resources,in order to promote the better development of local popular science tourism activities and enhance the popular science tourism experience of tourists.Through literature review,this paper selects evaluation indicators from three aspects:the value of popular science tourism resources,popular science tourism market conditions and popular science tourism resources development conditions,and constructs an evaluation system for the development potential of popular science tourism resources in Xianghai Nature Reserve.Combined with the selected indicators,an evaluation model for the development potential of popular science tourism resources in Xianghai Nature Reserve is established through entropy method and analytic hierarchy process.The development potential of popular science tourism resources in Xianghai Nature Reserve is evaluated qualitatively and quantitatively,and the weights of various indicators for the development potential of popular science tourism resources in Xianghai Nature Reserve are finally determined.The results show that the elements of popular science tourism resources and the development conditions of popular science tourism resources have a great impact on the development potential of popular science tourism resources in Xianghai Nature Reserve,and the impact of popular science tourism market conditions on it is relatively low,indicating that Xianghai Nature Reserve has a good endowment of popular science tourism resources,its development conditions are not ideal,and the supporting facilities are backward,which affects the expansion of local popular science tourism market and the development of popular science tourism activities.According to the weight of each index determined by the comprehensive method and in combination with relevant national standards,the evaluation grade table and scoring standard for the development potential of popular science tourism resources in Xianghai Nature Reserve are formulated,and the indicators at all levels of the development potential of popular science tourism resources in Xianghai Nature Reserve are assigned and graded.Finally,the score of the development potential of popular science tourism resources in Xianghai Nature Reserve is 75.5035.Combined with the specific problems existing in the development of popular science tourism resources in Xianghai Nature Reserve,this paper puts forward countermeasures to promote the effective development of the potential of popular science tourism resources in Xianghai Nature Reserve.