Micro Renewal Of Industrial Heritage Based On Tourism Preference

With China’s urban development entering the stock age and the continuous improvement of social awareness of industrial heritage protection,industrial heritage tourism has become a new economic growth point of the city.And the renewal and reuse of industrial heritage has also become an important research point.As one of the important old industrial bases in Northeast China,Shenyang has unique industrial heritage resources.But most of them cannot escape the fate of reconstruction in the wave of rapid urbanization.Moreover,the existing renewal cases belong to the"demonstration point" type renewal,such as"1905 Creative Culture Park","workers’village life hall","Fengtian memory",etc.,which have not formed scale and region.Based on this background,this paper proposes innovatively to explore the internal relationship between tourism choice behavior and industrial heritage renewal from the micro perspective of tourism choice behavior.By constructing the framework model of influencing factors of tourism choice preference,it can be divided into three aspects:industrial cultural complex,modern life experience and artistic aesthetic demand.Then,based on the survey data,it uses fuzzy comprehensive evaluation.The price method has screened out the key influencing factors of industrial heritage tourism choice preference:"design art","nostalgia","cultural experience","leisure communication","node logo","new and old symbiosis","spatial layout".Then,it constructs the process of industrial heritage micro renewal design based on the preference of tourism choice,and expounds the strategy of industrial heritage micro renewal from four aspects:basic research,system level control and protection,micro level micro renewal elements mining and design,and the establishment of sustainable renewal guarantee mechanism.Finally,taking the former Shenyang foundry and its surrounding areas in Tiexi District of Shenyang City as an example.The theoretical results of the research are applied to the actual projects,and the theoretical system of the research is improved and supplemented in the practical test to enhance its applicability.Hope to provide a new perspective for the renewal and activation of Shenyang Industrial Heritage,and provide a new idea for Shenyang to realize the perfect transformation from the old business card of the old industrial base to the new brand of industrial heritage tourism.