| Power supply company need to obtain economic profits through power marketing and achieve the development of enterprises.However,some enterprises have economic decline and capital turnover difficulties in their operation so that the power supply company cannot recover their electricity bills in time,which increases the risk of power marketing.Therefore,the power supply company must take measures to carry out effective risk management when conducting power marketing.In this paper,power supply company’s electricity and social credit system construction analyzed the background and the lack of risk early warning and effective recovery means in the process of electricity bill collection,summarized the significance of the construction of electricity bill collection credit system.Through the analysis of domestic and abroad,the research idea of this paper is obtained.From the perspective of big data and risk early warning,this paper studied the collection of power marketing data and enterprise business information of social credit platform,the construction of electricity bill risk model,the application of electricity bill collection risk level.Through the research,LY power supply company can break the traditional means of electricity bill collection and use the joint punishment mechanism for trust-breaking.This paper’s innovation points are divided into two aspects: first,the construction of electricity bill collection credit evaluation system research.LY power supply company by the customer’s own attributes and historical payment behavior into electricity risk model to identify customer credit rating,at the same time to manage the credit service strategy,maintenance,credit prevention and approval measures,implementation,tracking,comprehensive display of credit.Second,through the construction of electricity bill collection credit evaluation system,LY Power Supply Company has established a set of classified implementation of electricity bill collection strategy,implemented the traditional electricity bill collection strategy for good credit,and adopted trust-breaking for poor credit.Finally,the risk of electricity bill collection reduced through the different service strategy. |