A Study On The Impact Of Tourism Development On Cultural Identity Of The Residents Of Xijiang Miao Village

Xijiang In the report of the 19 th CPC National Congress,General Secretary Xi Jinping pointed out that culture is the soul of a country and a nation.Culture rejuvenates the country and promotes prosperity.The foundation of cultural self-confidence is the cultural identity of a nation.Only when a high degree of cultural self-confidence is achieved can the culture flourish.The report of the 19 th National Congress of the Communist Party of China proposes a strategy for the revitalization of rural areas,which provides opportunities for the development of ethnic tourism villages.How to achieve sustainable tourism development is a question worth pondering.Xijiang Miao Village is a typical village in the development of ethnic cultural tourism.Since 2008,the number of tourist reception and tourism economic income has increased year by year,and the per capita income has doubled.Tourism promotes the all-round economic and social development of Xijiang Miao Village,and has a profound impact on the ethnic culture and social life of local community residents.In the context of the tourism development of Xijiang Miao Village,this article takes cultural identity as the perspective of analysis,and on the basis of summing up previous studies,it uses field survey,qualitative analysis,and multidisciplinary research methods to analyze the tourism development and cultural identity of Xijiang Miao Village The internal relationship between them,discuss the performance and impact of tourism development on the cultural identity of community residents,analyze the economic,political,socio-cultural and regional factors that affect culturalidentity,take measures to strengthen the cultural identity of community residents,and realize the tourism of Qianjiang Miao Village in Xijiang Sustainable development and ethnic cultural heritage development are unified.In addition to the introduction and outlook,this article has four chapters.The first chapter is the theoretical basis of related research.It defines related concepts such as cultural identity,and elaborates on research theories related to gaze,cultural identity,and sustainable development.The second chapter focuses on the analysis of the cultural identity performance of the residents of Xijiang Miao Village community,and discusses the cultural identity performance of local residents from material culture,system culture,and spiritual culture.The third chapter focuses on the impact of tourism development on the cultural identity of the residents of the Miao Village in Xijiang,and the factors that affect cultural identity.The fourth chapter focuses on the path of tourism development to promote the cultural identity of community residents.The research shows that this article believes that the most fundamental thing in the tourism of Xijiang Miao Village is to grasp the foundation of tourism development—ethnic culture.Its inheritance and development affect the development of tourism.The foundation of the inheritance and development of ethnic culture is cultural identity.Only after local residents identify with their own culture can everyone reach a consensus and form a unified action can promote the prosperity and development of local ethnic culture.Only then can we provide ethnic cultural resources for tourism development and achieve sustainable tourism development.The impact of tourism development on the cultural identity of the residents of Xijiang Miao Village is profound.In the process of tourism development in Xijiang Miao Village,the cultural identity of local residents has been continuously strengthened.Both the traditional culture and the new culture formed during the development of tourism have been recognized.Cultural identity is an important foundation for the development and inheritance of ethnic culture,and the inheritance and development of ethnic culture is the basis for the sustainable development of tourism.In the process of tourism development,we build a harmonious relationship between the subject and the guest,create a gooddemonstration effect,strengthen the cultivation of community tourism elites,handle the relationship between stakeholders,increase the participation of community residents,and develop the tourism brand with the soul of national culture Fully explore the cultural interests of community residents,and promote the cultural identity of community residents.On the basis of protecting and inheriting the national culture of the local residents,strengthening the cultural identity of the nation,scientifically formulating a reasonable tourism development plan,realizing sustainable tourism development,and achieving the unification of economic,social and ecological benefits.