| Chinese characters are not only the core visual image of information transmission,but also the spiritual wealth of the Chinese nation for thousands of years.With the popularity of Chinese culture,Chinese characters,as the basis of understanding Chinese culture,are gradually becoming the focus of the design field.In modern design,the evolution of design based on Chinese characters tends to be diversified.Although the styles are different,they all convey the same emotional charm,but also play its function.Most of them tend to graphic design language.Now is an era of high-speed development of culture,art,technology and aesthetic level.With the intersection of various disciplines and the collision of various design ideas,we can jointly promote the development of design aesthetics.The combination of traditional Chinese culture and digital image technology,so as to burst out new vitality and charm,is the new requirement of the times for traditional design,and also the key content of this paper.Based on the design of Chinese characters,this paper analyzes the emotional characteristics behind the meanings of different Chinese characters,and makes an in-depth study of the design of Chinese characters and its emotional expression.It takes the theory of emotional design as the basis of the emotional design of Chinese characters,and recreates it with the artistic expression method of classification in digital image art,and finally obtains the development direction of contemporary Chinese character design,that is,to design In psychology,Emotionalization and traditional Chinese characters are combined to redesign,and the multi-dimensional sensory experience and designer’s emotion are integrated into the design of Chinese characters in order to display the meaning of Chinese characters more perfectly.Through the cognition of Chinese characters including shape and meaning,the designer can further grasp the emotional characteristics of different fonts in the design process,create a design closely linked with senses and emotions and in line with the aesthetic characteristics of the times,so that the audience can understand the artistic beauty behind Chinese characters while accepting the information conveyed by Chinese characters.Based on the artistic expression of digital media,the integration of Chinese characters into the emotional design concept and modern aesthetic characteristics is not only conducive to the spread of the cultural connotation of Chinese characters,but also to show its cultural value and new look.Integrating emotional design into font design and presenting it through digital image representation is of great significance not only to the development and promotion of Chinese character design,but also to the inheritance,development and innovation of other traditional culture of the Chinese nation. |