Culture,as the third system of social life,contains many independent and connected parts of it.It is created by human beings and can in turn affect human thinking,behavior and values.With the development of the cartoon industry,Cartoon has become wider and deeper than ever before in all aspects of people’s daily life driven by digital technology.Furthermore,it has become a subculture in the society.Cartoon has long been a culture that caters to the taste of young people.Cartoon fans enjoy its the expressions of keeping pace with times,fascinating storylines,funny dialogues,witty music,ideal characters,and relaxed tone.Moreover,it has accompanied the growth of generations of teenagers.Therefore,young people have become the main audience of cartoon culture.Containing a variety of values,cartoon has both positive and negative effects on teenagers’ values.We must correctly understand and analyze this point.It is urged to make good use of cartoon culture and make it an educational means.By doing so,cartoon can be a great companion and a boost in the growth of teenagers.On the other hand,it is a necessity to guide the value of teenagers well to prevent its wrong guidance on the formation of their values.So teenagers can be proactive to the social mainstream values.This thesis summarizes the recent research on cartoon culture,cartoon values,and young people,and has a brief overview.The research content and methods of this thesis are listed at the end of this chapter.The first chapter discusses related concepts from the relationship between cartoon culture and youth values.Cartoon culture is a culture that integrates media,vision,and minority culture.It has the characteristics of pop and fashion combination,virtuality and reality interaction,and education and entertainment integration.Teenagers,as the main audience of cartoon culture,animation culture activities and different types of works have a strong attraction to them.What’s more,the value of cartoon is expressed by the blend of cartoon value and teenager’s value.Research ideas are innovated in the chapter two.This chapter takes the accepting activities of values as the mediation,takes the youth as the main body,and takes the cartoon culture styles of different countries loved by the youth in China as the object to analyze the teenagers’ accept difference on the cartoon value from the perspective of the subject and object.The development of cartoon in China,Japan,and the United States and the values contained in it are analyzed from the perspective of object.Cognition,aesthetics and needs together constitute the mechanism of the acceptance of the values of the youth subject in the perspective of cartoon culture,from three angles of cognition,aesthetics and needs,this paper analyzes the acceptance of diversified values in cartoon culture faced by individual teenagers in different situations,this paper explores the factors that influence the teenagers acceptance of the values contained in the cartoon culture and the reasons why the teenagers can achieve a higher acceptance of the values contained in the cartoon culture.The third chapter analyzes the positive and negative effects of cartoon culture on youth values from the perspective of their high acceptance of diverse values in cartoon culture.Fourth,the orientation of teenager’s values explored under the influence of cartoon culture.Meanwhile,it analyzes the cause of negative influence in cartoon culture on young people.The chapter five focuses on the negative impact of cartoon on the values of young people.From the perspectives of government and social management,the development of animation culture industry,family and school,and cartoon culture,this chapter studies the guidance of youth values.Cartoon culture is a double-edged sword.It can enrich the spirit of young people and exert positive influence.On the contrary,it will cause value-oriented errors in the formation of young people’s values.Therefore,the research on the guidance of youth values from the perspective of cartoon culture is the need to help youths grow up healthy.Moreover,it is also the inevitable choice for ideological and political education to fit the theme of the times. |