As an important branch of the tourism industry,the cultural tourism industry has gradually received more and more attention.The government plays an important role in promoting the cultural tourism industry.In the process of promoting the development of the cultural and tourism industry,governments at all levels must do a good Development provides strong support;accelerating the promotion of the development of the cultural and tourism industry is not only the political responsibility of the government,but also the general trend of economic development,and it is an important move to improve people’s livelihood.Taking the development of the Grand Canal Cultural Belt as an opportunity,the Huai’an Municipal Government has fully promoted infrastructure construction and invested a large amount of financial funds.Through government purchases,financial support,organizational construction,and departmental coordination,it has effectively improved the cultural tourism of the Grand Canal Cultural Belt.The influence of the industry has achieved remarkable results.At the same time,in the process of promoting the development of the cultural and tourism industry,the Huai’an Municipal Government still has problems in administrative planning,imperfect system formulation,and incomplete resource allocation.This paper uses literature analysis,comparative analysis,case study and other research methods to summarize the measures taken by the government to promote the development of the cultural tourism industry in the Huai’an section of the Grand Canal Cultural Belt.Platforms,government planning and other issues and their reasons,draw on the advanced experience of other local governments at home and abroad in promoting the development of cultural industries,and put forward the countermeasures for the Huai’an Municipal Government to better promote the development of the cultural tourism industry in the Grand Canal Cultural Belt:play the main role,from The top-level design,brand influence building,internal management optimization and other aspects should be standardized,and the correct direction of the development of the cultural tourism industry should be firmly established.In strengthening government leadership and optimizing internal management,innovating the integration management mechanism of the cultural and tourism industry,and achieving unified management of powers and responsibilities,provide endogenous motivation for boosting the high-quality development of the cultural and tourism industry in Huai’an. |