Study On Innovation Of Ideological And Political Education Model In Universities In The Era Of Big Data

The report of the 19 th National Congress of the Communist Party of China stresses that "we should fully implement the party’s educational policy,complete the fundamental task of cultivating the morality of people,promote quality education and education equality,and train socialist constructors and successors with all-round development of morality,intelligence,physical education and beauty." In 2016,General Secretary Xi Jinping put forward in the National University Ideological and Political work conference: "in order to accomplish ideological and political work in colleges and universities,we should change with new situation,advance with new era,and innovate with new trend".Education is progressing towards the big data era.The ones who can find big data will win the chance of survival in the future;the ones who can mine big data will win the future development;the ones who can utilize big data and provide personalized services with big data will win the future competition.With the rapid development of information technology in the new era,how to grasp the opportunities and challenges brought by big data in ideological and political education in colleges and universities will raise profound impact on promoting the educational reform of traditional ideological and political education in colleges and universities.This paper is divided into four parts.The first part is the introduction;the second part explains the related concepts and theoretical elaboration of the innovation of the ideological and political educational model in the big data era,mainly from three parts: the related concept theory of big data,the related concept theory of the innovation model of ideological and political education in the big data era and the theoretical basis of the innovation model of Ideological and political education in the big data era.The third part addresses that the big data era has brought challenges to the traditional ideological and political educational model in colleges and universities.The fourth part,on the basis on the third part,analyzes that big data is a double-edged sword which,on the other hand,brings opportunities to the ideological and political education in colleges and universities.The fifth part discusses the model innovation of ideological and political education in the big data era from the aspects of educational concept,educational content,educational methods and teacher group’s ability.