Research On The Innovation Of College Students' Ideological And Political Education In The Age Of Big Data

With the development of information technology and the progress of the society, the world's information data has been constantly growing, and human gradually enter the era of big data. On August 31,2015, the state council in action outline for promote the development of large data made it clear that big data to build education culture and exploring the way big data should be utilized to change education, promote education fairness, improve education quality support. College students are the main recipients of advanced information technology and the main force of social innovation. In the development and application of information technology, colleges and universities in China have been walking in the forefront of The Times, the cutting edge exemplary role. College students' way of thinking is very active, strong ability to accept new things, and their knowledge structure is relatively perfect. Driven by a wave of big data, university education thought, education system, management mode,and the concept of the study and life of college students are affected by the large data.I insist on the dialectical materialism and historical materialism of the way of thinking, adhering to think from empirical perceptual knowledge to the general rational cognition, and then using existing theory knowledge to guide the concrete practice of ideological and political education of college students. In particular,collect and sort change situation of all areas of social reality in the era of big data, explore the basic characteristics of the large data and its social value, especially the use value of the ideological and political education colleges and universities. Papers study the college students' ideological and political education innovation in the era of big data from three parts. The first part is mainly on the big data based on perceptual knowledge and integrated existing research at home and abroad, accurately grasp the development of large data, the basic connotation and main characteristics, combining with the general theory of ideological and political education in colleges and universities, explore the big data in the application of the ideological and political education value. The second part focuses on the ideological and political education in the era of big data of opportunities and challenges, from the aspect of theory and practice analysis of the present situation of the college students' ideological and political education era of big data, in order to can fully application of big data to the ideological and political education of the favorable conditions, the maximum to avoid adverse effect. The third part mainly explore the era of big data and the principal way of ideological and political education innovation, from the point of view of four elaborates on the innovation train of thought. One is big data, set up the ideological and political education new idea; The second is using big data, optimize the environment of ideological and political education new; The third is to grasp the big data, build new ideological and political education mode; The forth is to use big data to create the ideological and political education new risks. Through various efforts, design practical and guiding significance to plan strategy, so as to fully use the carrier of big data the carrier, the ideological and political education innovation.and take that the actual effect of ideological and political education era of big data as the ultimate goal.