Research On The Development Strategy Of Liaoning Amateur Tennis League

In this paper,Liaoning tennis amateur league development as the research object.The methods of literature,expert interview,AHP,questionnaire and expert analysis are used to study and apply.This paper explores the internal law of the development of Liaoning amateur tennis league,the key problems and the leading factors.Based on the current situation of the development of amateur tennis in Liaoning Province,this paper studies the reasonable model of Liaoning amateur tennis league by using relevant theories and investigations,and contributes a little to the vision of tennis in Liaoning Province.The conclusion of the study is that the development of Liaoning amateur tennis league has its advantages in the following aspects:the increase of tennis population,the increase of tennis infrastructure,the advantage of geographical location,the convenience of transportation,the high degree of economic connection between Shenyang University and other regions,the big gap in the current situation of tennis development in Liaoning,the single amateur tennis league events,the fixed competition time and the need for regional coordination mechanism There are disadvantages in exhibition innovation,great development opportunities in the development environment of amateur tennis events,policy support,reference provided by the development of other amateur events,but also challenges in other events such as seizing the market,uncontrollable factors,institutional obstacles,etc.;threats from the four dimensions of S,W,O and t in SWOT analysis to Liaoning industry Yu Tennis League plays the most important role,and its strength valuation is far more than the sum of other dimensions.In the other three dimensions,the influence of internal disadvantage is the least,external opportunities and internal advantages are in the second and third place respectively;the internal advantages of the development of Liaoning amateur tennis league are relatively large,but at the same time,it is also faced with greater external challenges,so we should take adjustment measures,and implement the st development strategy of combining our own advantages and external challenges.Suggestions:to break the traditional mechanism and establish a coordination mechanism between governments;to adjust competition rules and increase amateur tennis at all levels;to deepen multi-party cooperation and improve and unify amateur tennis;to enrich cooperation subjects and establish Amateur Tennis League Association;to create regional characteristics and realize the integration of city leagues;to speed up the construction of amateur tennis league relying on core cities.