Research On The Optimization Of Human Resource Management Of Commercial Fitness Clubs In Shanghai ——From The Perspective Of Employee Satisfaction

At present,the sports industry is booming.Commercial fitness clubs are also growing and becoming the leader of the fitness industry.However,commercial fitness clubs have many pain points in human resource management,such as serious employee turnover,low employee satisfaction,low efficiency and unreasonable way of human resource management,which has increasingly become a resistance to the development of commercial fitness clubs.In order to promote the high-quality development of commercial fitness clubs,it is urgent to improve the level of human resource management.This study takes 10 Commercial Fitness Clubs in Shanghai as the survey object,and uses the methods of literature,questionnaire,interview and mathematical statistics to study the optimization of human resource management of commercial fitness clubs.Taking the employee satisfaction survey as the diagnostic tool to understand the employee satisfaction and human resource management problems of Shanghai commercial fitness clubs,and put forward targeted optimization strategies,in order to help Shanghai Commercial Fitness Clubs achieve sustainable and high-quality development and provide some ideas for the optimization of human resource management for the development of clubs in other regions.The following conclusions are drawn through the study:（1）The overall satisfaction of employees of commercial fitness clubs in Shanghai is at an unsatisfactory level,and their satisfaction with the eight dimensions of compensation,promotion,managers,welfare,reward,colleagues,work itself and communication is relatively low.（2）Different dimensions of employee satisfaction have significant differences in gender,marital status,professional education background,age,working years and position.Among them,female employees’ satisfaction with the dimension of colleagues is relatively low;Married employees’ satisfaction with pay,promotion,managers,benefits,rewards,colleagues and communication is relatively low;Employees without professional education background have relatively low satisfaction with salary,promotion,manager,welfare,reward,colleagues,work itself and communication;Club employees aged 31 to 35 have relatively low satisfaction with the welfare dimension;The club employees who have worked for one year or less have relatively low satisfaction with the dimensions of salary,promotion,manager,welfare,reward,colleagues and communication;Service personnel have relatively low satisfaction with pay,promotion,managers,benefits,rewards,colleagues and communication.（3）In view of the human resource management problems existing in Shanghai commercial fitness clubs,this paper puts forward the following optimization strategies of human resource management: first,the optimization strategy of salary management,including formulating a scientific salary growth plan;Improve the quality and increment,and improve the welfare treatment targeted;Reward employees;Improve the fairness of salary management.Second,the promotion optimization strategy,including ensuring the fairness and justice of promotion;Broaden the promotion channel;Strengthen employee career management.Third,the management level optimization strategy of managers,including establishing the management concept of "people-oriented";Improve management ability;Do a good job in the selection and appointment of managers.Fourth,interpersonal relationship optimization strategies,including carrying out a variety of communication activities and strengthening interpersonal relationship construction;Emphasize win-win cooperation and avoid excessive competition.Fifth,the optimization strategy of employees’ satisfaction with the work itself,including improving the matching degree of people and posts;Cultivate employees’ professional enthusiasm.Sixth,the optimization strategy of organizational communication,including improving the communication environment;Enhance communication skills.