A Strategic Study Of Chinese Games Based On Novels

With the gradual increase of China's network coverage,the number of Chinese Internet users has gradually reached saturation,and the demographic dividend that can be mined by the online game industry is drying up.Therefore,in order to sail further in the "Red Sea" of the game industry,novel adapted games are becoming one of the successful paradigms of cross-border cooperation,hedging risks,building brands and forming IP in the game industry.The application of this creative idea not only reflects the direction of the upgrading of China's game industry,but also promotes the integration and development of China's cultural industry to a certain extent.This paper argues that:novel adaptation RPG game is a cross industry cultural and symbolic translation,which needs to be based on the game design mechanism and artistic expression to discuss the novel adaptation strategy.Novel adaptation can mainly establish a dialogue space for the RPG game creators and their players at the two levels of cognitive intertextuality and emotional projection,and the change strategy is the main body Now,in the process of game creation and interaction,there are cultural construction,mechanism translation,story telling and element packaging.This paper combs and studies the phenomenon of marketization,systematization and gushing out in RPG game adapted from novels.First of all,the origin of story and novel in RPG game is retrospected,and it is found that there are three stages of "two skins","static integration" and "dynamic interaction".Thus,the internal causes and laws of these three stages are further discussed from the aspects of culture and technology,and the relationship between the strategic innovation of "novel adaptation game" and the strategic purpose of "IP industry" is also discussed Department.Secondly,following the creation process of Game Science and game industry,this paper discusses the appeal,function,principle and strategy of novel adaptation game in terms of cultural construction,mechanism influence,system translation and element packaging,respectively,based on Saussure's Semiotics and Kristeva's "intertextuality" theory.This paper finds that: first,the RPG game adapted from novels can have a novel like and transcendent world view.In the plot,it can realize the changeable plot construction through translation conflict.Finally,with the help of income translation,emotional projection and action strategy,the abstract game play can construct the concrete game meaning.Second,the adaptation of novel can coordinate the duality of "pleasure" and "emotion" in the core experience of RPG game.Thirdly,the complex mechanism in the game system can be interpreted with the help of "exotic life" in the novel world,so that the life thinking can replace the procedural thinking.Fourth,the content of the novel text is the imagination source of the audio-visual content of the game.At the same time,in the game of novel adaptation,the audio-visual elements of the game also need to be used to supplement the content of the novel,forming a complementary situation of mutual promotion.According to this,the author combines with the existing achievements and creative strategies of RPG game adaptation in China,from the perspective of semiotics and Game Science,the author thinks that RPG game adaptation is an important strategy to improve the creative environment of RPG game,but the adaptation of novel still needs to take the game design as the main body,and let the method of symbol mapping and intertextual translation play an important role The "soft landing" in the creation of the play makes the adapted narration of the novel form a symbolic intertextual space full of "flexibility" between the game and the players.