| Due to the fact that the "idol drama" creation model tends to solidify and the overall production level of "local dramas" is not high,the Taiwanese TV drama industry once fell into a bottleneck.In 2016,the " Qseries" project was launched,which promoted the transformation and upgrading of TV dramas in Taiwan.The "Qseries" series of works include four different types: "Growth of Love","Thriller Reasoning","Spirit Horror" and "Adaptation from the Original".Each series was launched in a short series of 6 to 7 episodes,which not only promoted Taiwan The development of regional TV series typology has also promoted the development of short dramas in Taiwan in recent years.Starting from the background of "Qseries",this article first analyzes its content construction strategy,including strong type production to guide creative transformation,nonlinear narrative to create a sense of "short","close" and "fast" rhythm,and "localization" to highlight local culture.Secondly,the research on the sustainable development strategy of "Qseries" points out that it has made short-term achievements in the cultivation of potential audiences in multiple types of skits,the selection and training of local actors in multiple links,interactive and integrated publicity and distribution,and cross-media expansion Effective exploration of the sustainable development of drama series.Finally,from the successful experience of "Qseries",the development trend and future enlightenment of typified short series are summarized.This article believes that the content of typified short dramas will develop in the direction of realism and multi-theme expansion with suspense and love as the main theme,and the production will gradually become "exquisite" and "branding"."Qseries" provides many enlightenments for the future development of typified short dramas in terms of the "novelization" of local culture,the "de-flow" of production capital,and the promotion of global production by cooperation mode. |