Research On Theme Illustration Of Huainan Idioms And Allusions And Design Of Cultural And Creative Products Under The Background Of Cultural And Travel Integration

Huainan City in Anhui Province is the birthplace of Chuhan culture and one of the important birthplaces of Chinese idioms and allusions.Huainan City has always emphasized the development of industry,but the construction of cultural industry is relatively weak,and the development space of tourism needs to be improved urgently.This study based on huainan city of "idiom" city cultural image and the chu cultural tourism resources,in accordance with "in article plastic brigade,made to the article" the development of the requirements,using the field survey,literature review,questionnaire survey,SWOT analysis,information research,summarizes methods of huainan allusion theme illustrations and text and product research and design practice: Firstly,the theoretical research on the theme illustration of Huainan idioms and allusions and cultural and creative products under the background of cultural and tourism integration is carried out.Secondly,it explores the application status of the theme illustration of Huainan idioms and allusions in cultural and creative products under the background of cultural and tourism integration,including the classification of Huainan idioms and allusions,related cultural attributes,Huainan cultural tourism resources,the development status of cultural and creative products,and the analysis of the development advantages and challenges of Huainan idioms and allusions illustration.Then,according to the analysis of the current situation,the design strategy of theme illustration and cultural and creative products is formulated,including practical strategy,experiential strategy and systematic strategy.It focuses on the cultural elements such as characters and buildings in Huainan idioms and allusions,and presents their contents and related information such as cultural and tourism resources in the form of illustrations.Finally,according to the practical,systematic and experiential strategies of cultural and creative products,the theme illustration is applied to the corresponding types of products.It emphasizes the local characteristic culture of Huainan,highlights the advantage of regional tourism resources of Huainan,and provides a new idea for the development of cultural and tourism integration industry in Huainan.Figure 69 table 5 reference 43...