Research On Large Commercial Space Design Under The Influence Of The Internet Age

Throughout the historical development process,the development and application of new technologies can always bring new social changes.The rapid development of the Internet has promoted the rise of mobile payment and e-commerce.In addition,the wide application of Digital information has brought the society into the process of digital transformation,and network services have become an indispensable part of life.With the continuous improvement of data processing capacity,there are more and more application scenarios of Digital information technology,and the wave of Digital information surging.With the help of Digital information technology,the Internet economy is developing rapidly,and new business models such as video platform and live delivery are emerging one after another.The accurate marketing mode brought by Digital information technology has played a great auxiliary role in the take-off of network economy.Gradually from the virtual network platform to the three-dimensional business model of the combination of online and offline.The entity business space is lack of adaptation to the changes of the times,and is gradually at a disadvantage in the traffic competition with the network economy.The purpose of this paper is to study the influence of a large area of commercial space,a large amount of data and guidance.Development direction of large commercial district.Firstly,it expounded the social phenomena under the influence of the Internet Age,found out social problems,and understood that the current research on the subject was not sufficient in some aspects through reading relevant books and documents at home and abroad,which needs further research and demonstration.Secondly,it studies the development process and characteristics of Internet Age and commercial space,grasps the basic theoretical basis of the research object,and points out the development status and shortcomings of large-scale commercial space.By studying the social and consumption characteristics under the influence of the Internet Age,setting up a questionnaire to obtain first-hand data,combined with the research results of literature review,this paper analyzes the opportunities and challenges faced by large-scale commercial space under the current background,and summarizes the development trend of large-scale commercial space from the perspective of seizing opportunities and meeting challenges.Thirdly,under the guidance of the development trend of large-scale commercial space,this paper studies the detailed design strategy from five aspects: commercial dynamic line organization,commercial function composition and commercial space situation,multi-dimensional expansion of commercial space with digital information interaction and smart mall.Through the practice process of Aegean Sea shopping park project,we combine theoretical research with practical application,use theory to guide project design practice,and in turn verify the rationality of theory through practice.In this process,we also gain a lot of experience,which provides a reference basis for the design and practice of large commercial space in the future.