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Research On The Commercial Space In Shanghai Shopping Mall Under The Influnence Of The Experirntial Consumption

Posted on:2017-10-26Degree:MasterType:Thesis
Country:ChinaCandidate:J F XuFull Text:PDF
GTID:2392330590491320Subject:Architectural Design and Theory
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With the development of urban society and economy,people's living standards have gradually improved,so have more leisure time to go shopping and consumption,shopping mall in the city's role has become more important.In the experience of consumption patterns,the demand for human consumption concept has changed as demand for consumer process for a variety of life experiences.Therefore be designed for the shopping mall space research,to enhance the quality of consumer shopping space,so that consumers get a rich emotional experience,to explore new ideas and strategies for the design of contemporary commercial buildings will have important theoretical and practical significance.The first chapter presents the research background,analysis of research papers related research at home and abroad,object,meaning,purpose,content,and research methods.The second chapter from a historical perspective on the development of cultural and commercial complex space at home and abroad are described.And the characteristics and problems of shopping mall produced were analyzed.The third chapter discusses the experience of consumption patterns related concepts of diversity changes in consumer behavior are analyzed and described,and detailed shopping mall space division.While also factors related to consumer behavior in complex commercial space design put forward new demands.Chapter IV on the interior space of shopping mall detailed interpretation,analysis of a variety of different types of interior space combined mode,draw the design principles in line with the times,but especially made for the integration of diverse interior space design.Chapter Five types of shopping mall on outer space,function and design elaborate on the content and on the basis of appropriate design principles proposed concept.The sixth chapter analyzes the characteristics of commercial complex intermediary space,type,and its irreplaceable role,and analyze data on the basis of access to key intermediary space design was re-induction.Chapter VII from an overall point of view of space commercial complex,in the experience under the influence consumption patterns,from urban space,architectural space,three levels of spiritual experiences are a combination of commercial space complex analysis are discussed.This paper attempts to study commercial complex space,a positive response to experience consumption patterns changing needs,and thus improve the theory and design methods complement of shopping mall space systems in order to provide some theoretical basis and examples of reference for future design practice.
Keywords/Search Tags:Experiential, commercial space, interaction, emotion
PDF Full Text Request
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