Research On User Experience Design Method Of Household Charging Pile Based On User’s Explicit And Implicit Needs

With the rapid development of new energy vehicles,the demand for home charging piles is also increasing,which puts forward higher requirements for the user experience of home charging piles.At present,research on household charging piles mostly focuses on technological and strategic innovation of products,and there is still a lack of research on functions,appearance,and other aspects,which leads to poor user experience of products.With the continuous development of the social economy,there is a contradiction between household charging piles that only have a single charging function and increasingly diverse user needs.The development of new energy vehicle charging pile products is in the early stage,and the design concept is not perfect enough.How to use design methods to make household charging pile products meet user needs and improve their user experience is currently an urgent issue that needs to be explored.Based on this,this paper takes the user needs in user experience design as the starting point,obtains and analyzes the explicit and implicit needs and characteristics of users of household charging piles,analyzes the relationship between the explicit and implicit needs of users and the design elements of household charging piles,and on this basis,carries out design practice and verification of household charging pile products,in order to provide reference for the experience design method of household charging piles.This article consists of six chapters.The first chapter is an introduction.The second chapter is the related theory elaboration and research method analysis,which elaborates the related theories of user experience design and user demand,and further determines the research process of user experience design method of household charging piles based on the explicit and implicit needs of users.Chapter 3 is the acquisition and analysis of user explicit and implicit needs:Based on the previous research ideas,the explicit and implicit needs of household charging station products were obtained and analyzed.In the stage of user explicit needs acquisition,combined with crawler software,the explicit needs of users were obtained and analyzed using the method of user online comment analysis;In the implicit demand acquisition stage,the user clustering analysis method is used to obtain the characteristics of typical users of household charging stations,and interviews are conducted with typical users based on explicit needs.At the same time,the user experience map is used to observe the process of using household charging stations and obtain the implicit needs of typical users.Finally,summarize the explicit and implicit needs of users,providing guidance for later design practice.Chapter 4 is the construction of design elements for household charging piles based on clustering analysis.Firstly,typical samples of household charging piles that meet the explicit and implicit needs of users are obtained through online methods.Based on this,the product attribute elements of user needs and samples are analyzed to obtain typical design elements of household charging pile products.After quantifying the elements,a user preference survey questionnaire is constructed,and the questionnaire data is analyzed through clustering analysis,Obtain a combination of design elements for household charging stations based on user preferences.Chapter 5 is about design practice,selecting a typical combination of product design elements for design practice and completing user satisfaction verification.Chapter 6 is the conclusion and outlook.This paper takes the household charging pile as the research object,and takes the user needs under the user experience design as the starting point,constructs a household charging pile experience design method based on the user’s explicit and implicit needs,discusses how to improve the user experience of household charging pile products from the mining of users’explicit and implicit needs,and obtains and analyzes users’ explicit and implicit needs by combining user online comment analysis,user clustering analysis,user experience map and other methods,The design method is deduced based on the actual product,and the user experience design method of household charging post based on the explicit and implicit needs of users is proposed.