Study On The Development Of Ethnic Culture Industry In Tibet Under The Perspective Of Rural Revitalization

The 19 th Party Congress put forward the strategy of revitalising the countryside.Subsequently,the State Council issued the Strategic Plan for Rural Revitalisation(2018-2022).This is a five-year plan for the country’s rural revitalisation strategy.The plan proposes to support the development of ethnic minority culture and folk culture inheritance in rural areas,fully protect and develop outstanding traditional culture in the countryside,and support the development of cultural industries with rural characteristics.It will vigorously promote the implementation of traditional craft revitalisation plans in rural areas,cultivate the formation of traditional craft products with ethnic and regional characteristics,and promote traditional crafts to improve quality,form brands and drive employment.The key to the comprehensive revitalisation of the countryside is to give full play to the unique advantages of the countryside and make use of its unique natural and humanistic resources to support rural development.It is easy to see through the various policies introduced for the cultural industry in recent years that the Party and the State attach great importance to the development of the cultural industry.The Fifth Plenary Session of the 19 th CPC Central Committee also proposed to promote the construction of a strong socialist cultural state,actively enhance the influence of Chinese culture and comprehensively promote the strategy of revitalising the countryside.The countryside is the home of the peasants,and the Party’s various guidelines and policies indicate the importance of studying Tibet’s ethnic cultural industry in the context of rural revitalisation.The level of economic development in different regions not only determines the level of supply of spiritual and cultural products and public cultural services to a certain extent,but also affects the degree of acceptance of spiritual and cultural products by people in that region.If the level of economic development in an area is too low or the gap between rich and poor is too wide,it may constrain the development of the area and thus affect the process of common prosperity and development of all ethnic groups,while the implementation of the rural revitalisation strategy can drive the economic development of Tibetan regions,improve people’s material living standards and accelerate the prosperity and development of ethnic groups.The development of Tibet’s ethnic cultural industry can not only promote the construction of spiritual culture and further improve the cultural infrastructure,but also bring colourful cultural activities to the Tibetan people,creating a good atmosphere of respect for ethnic culture and traditional Chinese culture,thus meeting the growing spiritual and cultural needs of the people.The prosperous development of ethnic culture will energise the construction of a common spiritual home for the Chinese nation,thus further providing a solid cultural foundation for forging a sense of community among the Chinese nation.The main contents of the thesis are as follows: firstly,from the general background of rural revitalization strategy and cultural industry,combined with the purpose and research significance of this thesis,combing and analyzing the development trend of rural revitalization and cultural industry at home and abroad,and coming up with the key contents of this paper’s research.Secondly,the theories of ethnic development and the relevant policies of the state and the Tibet Autonomous Region on cultural industry are sorted out to lay the foundation for the development of ethnic cultural industry in Dazi District,Lhasa;Thirdly,combining the contents of the field survey and research in Dazi District,Lhasa,the historical history,location conditions and economic and social conditions of Dazi District are analysed,and the current situation of the ethnic cultural industry in Dazi District is elaborated,followed by an analysis of its competitive advantages and dilemmas based on the current situation;finally,in the context of the rural revitalisation strategy,the analysis of the ethnic cultural industry in Dazi District is combined with countermeasures suitable for the development of Tibet’s ethnic cultural industry to promote the common prosperity of all ethnic groups.