A Study Of Strategies In Exhibition Space Design Based On Intermedia Megastructure

In recent years,along with people’s increasing need for cultural communication and surging demand for sensory experience,exhibition concepts,viewing methods and experience modes have also undergone great changes.With the intervention of various medium,the space itself is no longer just a preset whiteboard,but actively participates in the whole exhibition "performance",which puts forward higher requirements for the presentation of the exhibition space.In this context,Mou Sen,the professor of China Academy of Art,the School of Intermedia Art,proposed the concept of Intermedia Megastructure,which has been applied to exhibition design,creation of works and course teaching.The research of this paper is the reflection and exploration on the design approach of exhibition space triggered by the previous Intermedia Megastructure practice.By combing through the category creation of Intermedia Megastructure and linking its characteristics with the current rapidly developing exhibition field,the thesis tries to comprehend design rules in it with the fundamental goal of studying the holistic,narrative and artistic exhibition space.There are many interconnections between the purpose of Intermedia Megastructure and the transformation direction of contemporary exhibition.Therefore,this paper puts forward three research questions relating to the two components: "How to connect space to implement exhibition theme","What relationship exists between space and exhibits",and "What display value does space have".Due to the multidisciplinary nature of exhibition design,the thesis tries to understand the creative frontier from the perspectives of display,narratology,architecture,art and so on,try to comprehensively view the questions and give responses.Based on analyzing the connotation of Intermedia Megastructure and studying past exhibitions,the paper expands to more design cases and uses the methods of induction,exemplification and deduction.Chapter by chapter and layer by layer,exploring the impact between different design techniques on the spatial effect,so as to strengthen the integration of exhibition space and the core concept.Based on the creation of Intermedia Megastructure,this study attempts to glimpse some new trends in the development of contemporary exhibition design,and finally returns to practical activities from theoretical analysis,providing a possible design approach for spatial design of exhibitions.