Study On Government Function In Cultural Tourism Development Of Zhongmu County

Cultural tourism industry is a cross-industry sunrise industry,is to grasp the new development stage,implement the new development concept,construct the new development pattern,promote high-quality development of the important path.Zhongmu County 2020 government work report pointed out that "promote cultural and tourism industry development to improve quality.We should not only take the cultural and tourism industry as the leading industry of the county economy,but also as the supporting industry of the city’s high-quality development,and strive to build a new support for economic development.On September 7,2021,the working meeting of Henan Provincial Party Committee listed " implementing the strategy of cultural,tourism,cultural and creative integration " as one of the " ten strategies " of henan Provincial Party Committee,marking that the integration of cultural,tourism,cultural and creative integration has risen to the strategy of Henan Provincial Party Committee,and has been included in the overall situation of high-quality construction of modern Henan and high-level realization of modern Henan.Zhongmu as an important central city of zhengzhou Yellow River basin has county,in recent years,based on " cultural creativity,fashion tourism,high-end business " three leading industries,and focus on building international,modern fashion creative cultural tourism city,the building of Asia " theme parks "," Oriental Orlando,major tourist index sustained steady growth,the main text brigade project popular consumption,The development of cultural tourism industry has entered a fast lane.However,through the field investigation of the development of cultural tourism industry in Zhongmu County,it is found that the basic government has insufficient understanding of the public service function,the overall coordination and management function of cultural tourism resources is not fully played,the basic government’s public service project construction and security function is not in place,and other reasons.Leading to the current cultural tourism industry in Zhongmu County such as cultural tourism market comprehensive management system is not sound;Lack of professional quality of personnel in cultural tourism management department;The whole chain of cultural tourism industry has not been completely broken through;The city tourism image is not clear;To some extent,these problems are related to the inaccurate function positioning,insufficient performance or role absence of the county government.Based on this,this study combined with the actual zhongmu county and puts forward some countermeasures and Suggestions,in order to help zhongmu county precision positioning function in the cultural tourism development,make up the role of defects,perfect function,promote the development of the county cultural tourism industry with high quality,promote the county economy "plateau",henan "strengthened rushed,more give prize.