A Study On The Functions Of The Government In The Development Of Cultural Tourism Industry In Jinning County

Jinning, as the birthplace of Dian Culture in Yunnan, The capital of the ancient Dian Kingdom, the center of the Ancient Dian Bronze Culture, the hometown of the great navigator Zheng He, has profound historical and cultural heritage, is A place endowed with the fine spirits of the universe, and has so much cultural tourism resources. Since the reforming and opening up, along with economic developing, under the background of various opportunities, for using of its own good conditions, the cultural tourism industry in Jinning has achieved new breakthrough and remarkable results. But on the whole, the level of development of cultural tourism industry in Jinning county is relatively poor,the cultural tourism industry is still at an early stage of development, and the base is not big, so the cultural tourism industry of Jinning needs to be developed. In order to change the cultural tourism industry of Jin Ning County into a pillar industry, the government of Jinning county should exert their subjective initiative, and actively adapt to demand of the Party Central Committee and the State Council, since 18 th CPC National Congress to speed up the transformation of government functions, and to deep the reform of the government administrative system. So it should not only cancel and delegated the authority, but also innovate and improve government management. First of all, the canceling and decentralizing of administrative examination and approval items can stimulate the market, society and local creativity, and strengthen endogenous power of the economic and social development. Secondly, innovating and improving the government management is mainly to transform government functions into the "service" function, to innovate public service. The government controlled concentrate resources in key areas, with "four two dial one thousand jins" function, to ensure the sustainable development of cultural tourism economy. Therefore, in order to promote the development of cultural tourism industry in Jinning County, it is very worthy of studing how the Jinning county government puts forward their own policy and strategy.This paper first discusses the research background and significance, research status at home and abroad, research methods and train of thought; then, the connotation, characteristics and development trend of the cultural tourism industry are described, and the definition and direction of the transformation of government functions are described; then, the paper explains the developing present situation, problem, positioning and developing direction of cultural tourism industry of Jinning county; then, this article from three aspects of the public service function, market supervision function, social management function of government, analyzes the present situation of the government function of Jinning county in the developing of cultural tourism industry; on the basis of the analysis of present situation, this article from the three points of "government offside, dislocation, vacancy ", analyzes and argues the existing problems of the government in the developing of cultural tourism industry in jinning county, in fulfilling their function; finally the paper describe the location of the Jinning county government,and analyses and summarizes the measures of the transformation of government function in cultural tourism development.