| Guangxi is known as the "sea of songs".Liu Sanjie is a zhuang folk "singer" who lives in the "Sea of songs".She is affectionately called "Song Fairy"."The fine traditional Chinese culture is the crystallization of wisdom and essence of The Chinese civilization,the root and soul of the Chinese nation,and the foundation for us to gain a firm foothold in the world cultural turmoil." Therefore,the exploration from "image" to "memory" is to condense the sense of ethnic identity with "Liu Sanjie" culture as the core,and enhance people’s sense of belonging and confidence in ethnic culture,which is of enlightening significance to the inheritance and protection of today’s excellent traditional culture."Image",as a visible grip,is a concrete window and an important means of collective memory expression.The reason why the film Liu Sanjie has become a classic is that it is rooted in the mountains and rivers of Guangxi and fits people’s yearning and pursuit of truth,kindness and beauty." In the context of modern transmission,image and show the tenacious vitality,first of all,the content of the image as a special carrier,"liu sanjie" culture into a symbol to preserve and spread,especially represented by "trill" short video creation and sharing platform,it provides an image of the place,the second in this place,the memories of the individual initiative be amplified,As independent content creators,individuals’ mediated expression of memories and simplification of technologies have created a broader communication scene for the dissemination of culture.The transfer of scenes has also brought about a change in the way of discourse.The change of communication mode and communication scene calls for the return of the identity of Zhuang xiang people.As a unique force,cultural memory individuals began to participate in the production and construction of collective memory of "Sanjie Liu",which effectively promoted the construction and diffusion of collective memory of "Sanjie Liu" through continuous production,release and transmission of relevant images.As an intangible accumulation,"memory" is the soft power to inherit and continue the excellent traditional cultural genes of the Chinese nation.The contents of memory are diverse,and collective memory is constructed but not achieved overnight.The culture of "Liu Sanjie" has experienced thousands of years of development,which has been recorded and rewritten by many narrators,sketching out a cultural map covering liu Sanjie’s legend,color opera,song and dance drama,dance drama,film and television drama,documentary and live performance.People’s collective memory of "Liu Sanjie" changes and develops with the changing situation of The Times.Connotation is profound memory,memory is a kind of invisible spirit power,can help enhance people’s sense of belonging and identity,and the construction of "liu sanjie" collective memory is condensed ethnic identity as the core,is the ethnic self-confidence and ethnic culture,an important source of ethnic strength and foundation,ethnic identity is the result of confidence to our ethnic culture,Ethnic cultural confidence cannot leave to inherit and carry forward the Chinese nation excellent traditional culture,and inherit and carry forward the ethnic culture and ultimately rooted in our ethnic cultural identity,the identity ultimately comes from a spiritual cohesion,collective memory,in the form of a model collective memory which extends the "liu sanjie" cultural genes,In the memory of "Liu Sanjie" culture hidden behind the sense of community of the Chinese nation,inherit the essence of the excellent traditional culture of the Chinese nation,condense the most extensive ethnic consensus of the society.Based on the short video related to "Liu Sanjie" spread on the Platform of douyin,this paper analyzes the content of the video with "Liu Sanjie" as the key word on the platform,and obtains the characteristics of the existence of the media image of "Liu Sanjie",and tries to answer how these characteristics shape and construct the collective memory of people.At the same time,based on the basic grasp of the context and "Liu Sanjie" culture,as well as the observation of the algorithm and flow logic of "Douyin" platform itself,some thoughts on the construction of collective memory by the media image of "Liu Sanjie" are generated and some suggestions are put forward.On March 4,2023,Huang Wanqiu,a famous Chinese artist who played the role of Liu Sanjie,died of illness at the age of 80.Liu Sanjie,played by Huang Wanqiu teacher,is the golden memory of the generation after 60 s,70s,and even after 80 s.Since then,"Liu Sanjie" has become a symbol of the times,which will always be remembered in the long river of history,recorded by "image" and "memory" forever."The man is gone,but the song is forever."... |
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