The Production Of Internet Famous Places From A Perspective Of Media Geography

At present,to the network red card has become one of the contemporary youth travel consumption way of life,at the same time,different types of network red card is constantly manufactured.This study focuses on the emerging social phenomenon of Internet celebrity land to analyze its production process.This study takes Hangzhou as an example,and extracts the relevant notes of Hangzhou ’s online red card land from May 2021 to May 2022 on the Xiaohongshu platform.It adopts the qualitative research methods of in-depth interviews and field observations with the social public and online red people who love to play cards,and combines Adams ’s four quadrants of media geography research to analyze the production of online red card land.Media geography believes that we create communication in the world,and the world is created through communication.Observing the manufacture of Internet celebrity checkin places from the perspective of media geography is to observe the interrelationship between people,media and geography.This study analyzes from this theoretical perspective,explores the representation and construction of Internet celebrity check-in places by media,pays attention to the changes in the relationship between people and places in this activity,and discovers the landscape disorder caused by the power struggle of geographical media.This study draws the following conclusions: First,with the intervention of the media,the Internet celebrity check-in place is transformed into a landscape,and the media participates in the shaping process of the Internet celebrity check-in place by reproducing the landscape and guiding the production and consumption of the landscape.Secondly,the correlation attribute of the media constructs a new type of human-place relationship,and the study finds that the relationship between the punch groups and the Internet celebrity check-in place is transformed into the role of the performer and the stage under the intervention of the media,and the relationship between the two types of punch groups of Internet celebrities and the public is different,and there are differences in performance practices,Internet celebrities present templated self-performance on stage,while the public presents standardized self-performance.Furthermore,the study found that the human geography environment of Hangzhou has a great impact on the distribution of the Internet celebrity space in Hangzhou.Urban renewal has laid the material foundation for the expansion of capital to the stock space,and also provided a good environment for the aggregation of media resources.The aggregation of the e-commerce industry has cultivated a rich soil for the development of the Internet celebrity economy.The distribution of the Internet celebrity in Hangzhou shows the trend and characteristics of the mainstream business circle in the main urban area and gradually spreading to the surrounding urban areas.Due to the great economic benefits that Internet celebrities can bring,business capital,Internet celebrities and the public are all involved in the competition for their media power.The competition among the three parties makes the landscape of Internet celebrities gradually disordered : urban buildings begin to serve ’ Internet celebrity photos ’,the survival time of Internet celebrities is getting shorter and shorter,and Internet celebrities are increasingly tending to one-time consumption,etc.,and finally showing an disordered landscape.