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"Internet+Design" Of The Media Integration Apply In Beijing Institute Of Graphic Communication

Posted on:2018-05-23Degree:MasterType:Thesis
Country:ChinaCandidate:D HuoFull Text:PDF
GTID:2335330512453942Subject:Design
Abstract/Summary:PDF Full Text Request
In August 18, 2014, the central comprehensively deepen reform leading group of the fourth meeting of the "on promoting the integration of traditional media and new media development guidance", the document indicates that the pattern of the media will be changed, the country will also speed up the pace of media convergence.This article from the media integration, "Internet +", as well as media convergence on the new media art education and cultural and creative industries of these three aspects to expositions.Media integration is promoting the development of traditional media,providing support for the birth of new media resources, so that the formation of complementary of traditional media and emerging media, showing complementary, common prosperity pattern. Media convergence not only promotes the dissemination and communication of culture, but also changes the organizational structure of the industry and promotes the development of economic globalization. Through the integration of large data resources and information sharing, the world's cultural and economic industry chain together,the collision between each other. This paper explains the meaning of media integration, analyzes the characteristics of media integration, expounds the basic elements of media personnel training and innovation education in the process of integration of the necessity of the development of the economic and social development, and the influence of media convergence on the cultural and creative industries.Internet as a representative of emerging media, the Internet + strategic principles and policies have been introduced. Create a cross media big data platform for the traditional media industry of the integration to adjust the economic and industrial structure to provide an exchange and dissemination of space. This article will use the Internet thinking, combined with the Internet erainnovation system, through the study of "Internet + design". Through the study of "Internet + design". Analysis the influence of "Internet + design" for the development of education in China, Through the study of "Internet + design".The influence of "Internet + design" for the development of education in China,and as the earliest new media research alma mater, Beijing Institute of Graphic Communication as an example, analyzes the 10 years course of the development of new media, multimedia in Beijing Institute of Graphic Communication of 20 years.Understanding the new media system reform, Beijing Institute of Graphic Communication in the context of media integration to make major educational reform and innovation. According to the "Internet + design" in the case of the Beijing Institute of Graphic Communication and the Beijing Institute of Graphic Communication cooperation in the research enterprise of SISGION experience,To demonstrate for the premise, and through the application of new technology and new media, Summed up the media integration in the socio-economic, national education, Chinese cultural heritage and other development process has occupied an important strategic position.
Keywords/Search Tags:Media convergence, Emerging media, Cultural and creative industries, Innovative education, Internet +, New media art
PDF Full Text Request
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