The Media Presentation Of Ethnic Minority Women In The Perspective Of The Chinese Ethnic Community

In the field of journalism and communication,the issue of "gender and media" is gradually gaining momentum.However,studies on the image of minority women in Chinese domestic reporting are still relatively rare.Therefore,this paper chooses China Ethnicity News,an authoritative journal for ethnic studies,to present it,with the aim of examining the image of minority women in Chinese ethnic coverage in a comprehensive manner and guiding reporters to work toward a more favorable image of minority women.China Ethnic News is representative in shaping and disseminating the image of ethnic minority women.On the basis of sorting out the concept of media image and the current status of research on the media image of minority women in news reports of China Ethnic Newspaper,this paper conducts a statistical analysis of minority women’s news reports between the period since General Secretary Xi Jinping delivered an important speech at the 2019 National Ethnic Unity and Progress Commendation Conference and November 2022,and adopts content analysis and discourse analysis methods to study the recent three years of China The paper also examines women’s empowerment in the reports from the perspective of empowerment,and further explores the embodiment of values and the role played by the central ethnic community consciousness in the reports related to ethnic minority women in China Ethnic News in conjunction with the above two points.This paper is divided into five parts.The first part introduces the background and significance of this paper,clarifies the research object and research questions,and defines the relevant concepts used in this study.The second part is a review of the research on women’s empowerment through media,the image of minority women and Chinese national community consciousness,which compares the research development and current status of this research topic with the existing research process and research results at home and abroad.And which followed by introducing the specific research method used in this research.The third part uses content analysis to provide a general description of the overall characteristics of 300 major coverage titles,170 ethnic minority women,47 ethnic minority women groups,and multiple ethnic minority women appearing in 74 stories in a total of 316 newspaper issues in three years from September 1,2019 to November 1,2022 of China Ethnic News.The fourth part,based on the quantitative statistical results,then uses discourse analysis to interpret the news reports,analyze how ethnic minority women are empowered in the context of the community for the Chinese nation,and explore what kind of image of ethnic minority women is constructed in China Ethnic News.The fifth part synthesizes the findings of the first two parts and presents and comments on the characteristics and areas for improvement of the construction of minority women’s image in China Ethnic News and the phenomenon of Chinese ethnic community awareness helping minority women’s empowerment,in order to provide references for future related reports and studies.