| The report made by General Secretary Xi Jinping at the 20 th National Congress clearly points out that "solidly promote administration according to law,transform government functions,optimize the system of government responsibilities and organizational structure,and improve administrative efficiency and credibility." Good government credibility is a guarantee for sustainable and stable social development,as well as a solid foundation for grassroots governance efforts.Local government credibility provides a window to observe the effectiveness of local governance and the interactive relationship between local governments and society.With the impact of public health emergencies,the increasing democratic awareness of the public,and the emergence of new media platforms,the channels for the public to obtain information about government actions are widening and the speed of public opinion dissemination is accelerating,local government credibility is facing new challenges.Therefore,this study aims to investigate the influence of local government communication,administrative efficiency and government service quality on local government credibility in the context of public health emergencies.At the same time,the study explores the right path to enhance the efficiency of local government governance and government credibility.In order to solve the above problems,it is first necessary to clarify the definition of local government credibility in the context of public health emergencies and its relationship with the three.This study is contemporary in the context of public health emergencies,and also has certain theoretical and practical significance.This study aims to define local government credibility through a combination of qualitative and quantitative research methods by combing existing studies and the guidance of new public service theory,responsible government theory,and crisis management theory.Meanwhile,this study analyzes the connotation and characteristics of government credibility,and explores the difference with government trust and the coupling with the context of public health events.On this basis,an analytical model containing the mechanism of the influence of government communication,administrative efficiency,and government service quality on local government credibility is constructed,and the hypothesis of the relationship between the four variables is proposed.The proposed hypotheses are verified through survey research and empirical analysis.Finally,according to the results of empirical analysis,corresponding construction suggestions are proposed to promote the improvement of local government credibility.After analysis and demonstration,the main points of this study are:(1)The credibility of Y city government scores higher in the context of public health emergencies.(2)Some individual characteristics have significant variability on the influence of government credibility in the context of public health emergencies.First,there is significant variability in the effect of age on government communication,with middle-aged people scoring higher on government communication than other age groups;second,ethnic minorities rate government communication and government credibility lower than Han Chinese;and third,locals rate the credibility of local government higher.(3)Government communication,administrative efficiency,and government service quality in the context of public health emergencies have significant positive effects on the credibility of local governments.(4)Administrative efficiency in the context of public health emergencies mediates the relationship between government communication and local government credibility.(5)Government service quality in the context of public health emergencies does not play a mediating role in government communication and local government credibility.(6)Through the empirical analysis of the sample areas,we propose countermeasures to improve the credibility of Y city government: the government should face the challenges and grasp the opportunities to achieve efficient government communication through smooth information disclosure channels;improve public health governance capacity and establish an efficient public health administrative management system;improve the quality of government public services and enhance public trust propensity;build a diversified participation and supervision mechanism and protect public interest and people’s well-being.This study strives for innovation in the following two aspects: First,innovation in research perspective.A review of research shows that there are few studies on the credibility of local governments in the context of public health emergencies,and administrative efficiency is rarely considered as a mediating variable.Therefore,this study takes public health emergencies as a contextual perspective and conducts an in-depth study of local government credibility.Second,this study focuses on the logical mechanism of the role of government communication,administrative efficiency,government service quality and local government credibility,which enriches the study of local government credibility theory.It constructs a model of the influence mechanism of "government communication-administrative efficiency-local government credibility",which not only deepens the theoretical explanatory perspective of government credibility,but also provides a new framework for the study of "government communication-government credibility" and a new model for the study of "government communication-government credibility".This study not only deepens the theoretical explanatory perspective of government credibility,but also provides a powerful experience for the research framework and analytical perspective of "government communication-government credibility" in the field of public health emergencies.There are some shortcomings in this study.First,the variables in this study were measured using established scales based on citizens’ subjective evaluations,and the selected questions lacked objective measures of the variables’ concepts,thus lacking some theoretical depth in the interpretation of the research results.Secondly,the research object of this study is mainly urban residents,which has a small coverage.For rural areas with weaker emergency response capacity,the interaction characteristics and logic of the variables are different from those of urban governance,and whether the rural residents follow the "government communication-administrative efficiency-government credibility" interaction mechanism when responding to public health emergencies needs to be further tested.Therefore,in future research,the following aspects still need to be improved and expanded: first,the study of the factors influencing local government credibility by combining subjective and objective evaluation indicators.Second,deeper research can be conducted from the following research perspectives: policy level research,social level research,institutional level research,geographical level difference research,and difference research in different cultural contexts. |
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