A Real Estate Company Project Cost Management Optimization Research

As the complexity of real estate projects increases,the traditional cost management mode can not meet the needs of production management,real estate companies must make a change in the past extensive cost management mode,to achieve a fine cost management transformation.This article embarks from the reality to TXG project as an example,through case analysis and quantitative analysis method summarized the causes and the major problems affecting the real estate cost management,targeted to the real estate project cost management optimization countermeasures and measures were proposed,not only help to promote a new method of cost management of real estate and management concept of applied research.At the same time to the existing domestic and foreign real estate project development cost management system to improve a certain theoretical significance.The cost of real estate project management covers all stages,from the early stage of the project design,the bidding procurement,and construction of building,the cost of a good management system is essential,scientific and effective cost management not only guarantee the economic benefits of the project,improve enterprise economic benefits,also can further improve the core competitiveness of the enterprise.This paper conducts in-depth research based on the actual case of TXG project,which can not only improve the project cost management system of COMPANY A,but also improve the cost management level of Company A,enhance the company’s market competitiveness,and obtain certain living space in the cruel market environment.It also has reference significance for other real estate enterprises.Competition in the real estate industry is very fierce at present.The government’s policies on the real estate market are gradually tightening,while the cost of land,raw materials and labor is increasing,and the economic benefit of enterprises is depressed.In order to make real estate enterprises have stronger vitality,it is necessary to optimize the project cost management.