JH Remote Intelligent Bank Nanning Branch Customer Service Incentive And Inprovement Research

JH remote intelligent bank overcomes the shortcomings of traditional bank outlets,such as long queuing of customers,high energy consumption of physical equipment,and delayed customer service feedback.It provides convenient services and good experience for customers and convenient channels for banks to obtain improvement suggestions.It is the future development trend of commercial banks.However,at present,most banks’ remote intelligent banks are transformed from the original JH credit card customer service center,and the incentive mechanism for customer service personnel basically follows the original credit card customer service center,which can not meet the incentive needs of current customer service personnel,resulting in job burnout,low enthusiasm,low efficiency and serious employee turnover.Therefore,the research on Incentive improvement of customer service personnel to improve their job satisfaction,work efficiency and loyalty has important practical significance for the human resource management of JH remote intelligent bank.This paper selects the customer service personnel of the Nanning Branch of JH remote intelligent bank as the research object,and takes the research on how to improve the incentive of the customer service personnel of the center as the research goal,and makes an in-depth study and detailed discussion by using the methods of case interview,literature research,comparative analysis and experience summary.The research content of this paper is to determine the incentive improvement of customer service personnel in the Nanning Branch of JH remote intelligent bank as the research purpose.On the basis of carefully searching the authoritative journals,academic papers and other literature on the incentive of bank customer service personnel,the research background is first elaborated in detail to determine the purpose and significance of this research.By defining the concept knowledge involved and combing the relevant theories,On the basis of introducing the basic situation of JH remote intelligent bank Nanning branch and the incentive status of customer service personnel,the investigation and analysis were carried out by means of literature collection,personal job rotation,long-time multi case follow-up interviews,etc.Based on the incentive status of the customer service personnel in the center,combined with the interview results,this paper analyzes the problems existing in the incentive of JH remote intelligent bank Nanning branch from the positive and negative aspects of material incentive and spiritual incentive,and traces the causes of these problems.According to the actual situation of the center,the improvement objectives and basic principles of incentive improvement for customer service personnel of JH remote intelligent bank Nanning branch are defined;This paper puts forward some improvement strategies,such as unifying ideological understanding and creating a favorable atmosphere,strengthening the comprehensive improvement of material and spiritual incentives,strengthening the main supporting measures of incentive improvement,strengthening the comprehensive application of incentive improvement effect feedback,strengthening the cost control and continuous promotion of incentive improvement,etc.At the same time,the future research direction is analyzed and prospected.Through the research on Incentive improvement of JH remote intelligent bank Nanning Branch in this paper,we should warn the same or similar problems of other centers of JH remote intelligent bank or remote intelligent banks of other banks.The research results of this paper can not only solve some problems of incentive improvement of customer service personnel in JH remote intelligent Bank Nanning Branch,It can also provide reference for other remote banks and even other enterprises to improve the incentive of service personnel.