Research On The Identification And Prevention Of Financial Risks Of Weiwei Shares Under The Diversification Strateg

Under the background of economic globalization,the competition between companies is very intense,with many organizations choosing different ways to increase corporate revenue,expand the scope of enterprises,first of all to capture the consumer market.In particular,when it comes to the traditional food industry,the impact of product rearrangement is clear,and more and more companies choose to join the diversification transition group under the influence of restrictions on product rearrangement and food safety issues.But there are two aspects to the diversification strategy.If an enterprise lacks the understanding and research of investment business and the control and planning of the enterprise’s resources,it is forced to over-rely on external funds to meet the funding needs of expanding diversification,and thus the enterprise falls into financial crisis.Therefore,how to effectively investigate and prevent the financial risks of various organizations is an important link to secure the long-term and sound development of these organizations.The text took VV as the target of the phase,confirmed the financial risks brought by the implementation of diversification strategies,and strengthened purposefully preventive suggestions based on this.First: Sum up the research and theoretical background of diversification strategy and financial risk theory according to the research methods in literature,and classify relevant concepts and theoretical basis based on this.It is for the theory foundation of this paper.Secondly,introduced the basic situation of Weiwecot land,analyzed the motivation for enterprises to implement diversification strategy,and explained the implementation process of enterprise diversification strategy.Third,the analysis of relevant data of enterprises determines the financial risk from three levels of diversification strategy: financial risk,business risk and investment risk,and by the method of qualitative and quantitative analysis,evaluates the financial risk and analyzes the causes of financial risk.Finally it is suggested to take effective precautions against the already known risks and financial problems of enterprises and get the conclusion.It is expected that some reference will be provided to institutions to deal with financial risks following the process of diversification,and references to various developments in enterprises are encouraged in similar cases.