| At present,the real estate industry has become a hot industry,the market scale is expanding day by day.At the same time,the financial risk of real estate enterprises is also concerned.On the other hand,the real estate industry itself carries higher financial risks than other industries.Due to the particularity of the industry,the enterprise liquidity is weak and the income cycle is long.In recent years,the government has paid more attention to the industry and introduced a variety of targeted regulatory policies,leading to problems such as excess inventory and declining investment sales of real estate enterprises,and increasing financial risks of the industry.On the other hand,although China’s complex market environment has brought about tough industrial policies,real estate companies do not attach importance to financial risks.Therefore,considering the market background of China and the special position of the real estate industry,real estate enterprises should actively establish an effective financial early warning mechanism in order to increase the power of their future development.Z real estate company is a representative of real estate enterprises in China.This paper takes Z company as the research object,takes the company’s financial status as the starting point,preliminarily judges whether various financial indicators are abnormal,identifies the company’s financial risk from five aspects of financing,investment,operation,development and other risks,and then analyzes the factors that affect the financial risk from the external and internal aspects.Through sorting out,it is found that the ability of the enterprise to pay debts and make profits has declined in the past five years,many financial indicators are abnormal,and there are large financial risks.This paper uses the efficiency coefficient method to adjust the evaluation standard coefficient,basic score and adjustment score when building the financial risk evaluation system,so that its calculation is more accurate.First of all,combined with the identified financial risks of Z Company and the characteristics of the real estate industry,the Pearson correlation analysis and analytic hierarchy process were used to determine the evaluation index system and the assignment of evaluation index weights.Then,according to the above conclusions,the efficiency coefficient method is used to calculate and analyze the financial risk status of Z Company in the past five years,which is divided into financial indicators and non-financial indicators,and the comprehensive evaluation results are obtained.In this regard,the causes of financial risk are analyzed,and the future trend of financial risk is predicted.Finally,the financial risk countermeasures are proposed according to the above evaluation results.This paper aims to improve the accuracy of financial risk assessment of Z Company through the research and application of the financial risk assessment system,and provide reference for financial risk management of other real estate enterprises,while helping the transformation of the entire real estate industry. |
