| Facing the complex economic and financial situation both at home and abroad,the rise of Internet Finance and the fierce competition among banks,K Bank is facing great challenges in the aspects of digital transformation,network transformation and serious product homogeneity,human Resource is the soft power supporting the steady development of the bank.The service consciousness and service quality of the grass-roots staff directly affect the service experience of customers and the overall image of the bank.Employees’ job satisfaction is directly related to their work attitude and behavior,at present,K Bank has some problems,such as serious age fault,high turnover rate of young staff and low satisfaction of staff.Therefore,how to promote the grass-roots staff satisfaction is the current K bank needs to urgently solve the problem.On the basis of summarizing and refining the theory of satisfaction,this paper analyzes the grass-roots employees’ satisfaction with k-bank and the differences of employees’ satisfaction with positions in different dimensions by means of questionnaires and in-depth interviews,from the staff cognition and evaluation and the enterprise itself two aspects summed up the impact of grass-roots staff satisfaction factors.From the aspects of the cultivation of the sense of professional identity and social respect,the optimization of person-post matching,the scientific mechanism of salary and performance management,the humanization of enterprise culture and the rationalization of work challenges,this paper puts forward some targeted strategies to improve the satisfaction of the grass-roots staff,finally,the system,organization and resources to ensure the general use and smooth implementation of the grass-roots staff satisfaction promotion strategy to provide long-term security. |
