Research On Financial Risk Management Of G Estate Company

With the development of national economy and the acceleration of urbanization,our country has entered a stage of "new normal" economic development.As a typical capital-intensive enterprise,real estate has the characteristics of high development cost and slow capital withdrawal,which makes it face greater risks compared with other industries.In recent years,due to market regulation and financial contraction of the industry status quo,so that the whole real estate industry is facing unprecedented sales pressure and capital pressure.These challenges make real estate enterprises realize that if they want to survive and develop,they must strengthen the awareness of risk and take effective countermeasures and management measures based on the actual situation of the company.This thesis takes G Company as the research object to study its financial risks.Firstly,it introduces the background and purpose of the research,its significance,current research status at home and abroad,research content and ideas,research methods,and basic theoretical concepts.On the basis of preliminary theoretical research,combined with the basic operating situation and industry development status of G company,the financial data of G company from 2018 to 2022 is selected to identify the financial risks of the company from four dimensions: fundraising,investment,operation,and income distribution.Then,based on the financial risk identification results mentioned above,a financial risk evaluation system is constructed by consulting relevant literature and combining with the actual situation of the company.Using the entropy method and efficiency coefficient method to evaluate the indicators,it is concluded that G Company’s financial risk is mainly moderate,with higher financing risk,operational risk,and income distribution risk,and lower investment risk.Finally,based on the financial risk identification and evaluation results mentioned above,control measures are proposed for G Company’s financial risk from four dimensions.Specifically,financing risk control should include expanding financing channels and adjusting debt structure;Investment risk requires improving profitability and controlling investment costs while improving investment decision-making mechanisms;Operational risk can be appropriately controlled from the perspectives of inventory and accounts receivable;The risk of income distribution should focus on the current share distribution rate of the enterprise and appropriately increase the level of income.This study has guiding significance for G Company’s financial risk management,thereby helping G Company to better prevent and control financial risks and promote its continuous development.At the same time,we also hope to help other similar enterprises effectively respond,avoid,and control financial risks.