Research On The Impact Of Entrepreneurial Environment On The Entrepreneurial Performance Of Migrant Workers Returning Home

Migrant workers returning to their hometowns to start businesses is an important measure to promote rural revitalization and achieve common prosperity.Migrant workers returning home to start businesses can not only improve their incomes,but also solve the problem of employment of surplus rural labor force and promote the sound development of local economy.However,due to the difference of entrepreneurial ability and the unsound entrepreneurial environment,the overall entrepreneurial performance of migrant workers back home is not ideal.Entrepreneurial performance is the main index to measure the entrepreneurial behavior of migrant workers,and entrepreneurial environment is the key factor affecting the success of migrant workers.Therefore,to explore the relationship between rural entrepreneurial environment and peasant entrepreneurial performance is of great practical significance for promoting migrant workers to return home and start businesses.Henan Province is a major exporter of migrant workers.In recent years,more and more migrant workers choose to return to their hometowns to start businesses.However,due to various constraints on entrepreneurial performance,many migrant workers fail to start businesses.Therefore,taking Henan Province as an example,it is urgent and necessary to explore the relationship between rural entrepreneurial environment and rural entrepreneurial performance.The research results are representative to a certain extent,which can be used as a reference for other regions,and have important practical significance for promoting migrant workers to return home and start businesses.The research content of this paper mainly includes: first,through consulting and combing literature,to determine the definition of relevant concepts and theoretical basis,and to analyze the status quo of migrant workers returning home in Henan Province;Secondly,combined with the literature and actual situation,this paper explores the influence mechanism of entrepreneurial environment on the entrepreneurial performance of migrant workers returning home and proposes a research hypothesis.Centering on the influence mechanism of five rural entrepreneurial environment factors,namely rural construction,policy support,financial services,scientific and technological culture and entrepreneurial atmosphere,a theoretical model is built and the relevant variables are defined and measured.Thirdly,rural migrant workers who have returned to their hometowns to start businesses in five regions in Henan Province were taken as survey objects.A total of252 valid questionnaires were collected,and descriptive statistics and reliability analysis were conducted on the sample data.Finally,the structural equation model was used to analyze and verify the hypothesis,and the hypothesis test results of the impact of entrepreneurial environment factors on the entrepreneurial performance of migrant workers returning home were obtained,and corresponding policy suggestions were put forward according to the conclusions.The results show that: first,rural construction environment,scientific and technological culture environment,financial service environment has a significant positive impact on the entrepreneurial performance of farmers returning to the countryside;Second,policy support environment and entrepreneurial environment have indirect effects on the entrepreneurial performance of migrant workers returning home.Third,the entrepreneurial environment in rural Henan Province needs to be improved.Based on the empirical study,starting from the external environment of returning farmers’ entrepreneurship,the paper puts forward relevant suggestions to promote entrepreneurial performance: first,strengthen the policy support,optimize the fiscal policy of returning farmers and the service consciousness of entrepreneurship.Second,improve the financial service environment,improve financial credit services,deepen the reform of the rural financial system.Third,we should innovate the means and methods of training migrant workers to start businesses back home,increase the publicity of skills training,and promote learning and exchange.Fourth,we will improve the construction of supporting infrastructure in rural areas.