Study On Sustainable Development Of Rural Tourism In Zhucheng Under The Background Of Rural Revitalization

Under the new development pattern of the rural revitalization strategy in China,it provides a good development opportunity for the development of rural tourism,and how to realize the sustainable development of rural tourism is an inevitable problem faced by rural tourism.At present,rural tourism in most areas of China is still in the initial stage of exploration and development.At the same time,there are few systematic studies on the sustainable development of rural tourism under the background of rural revitalization.This paper will conduct an in-depth exploration of the research on the sustainable development of rural tourism in Zhucheng under the background of rural revitalization.Based on the current theoretical achievements on the sustainable development and revitalization of rural tourism at home and abroad,it will understand the problems faced by the sustainable development of rural tourism in Zhucheng through field investigation,questionnaire survey and other methods.And put forward the countermeasures and suggestions on how to realize the sustainable development of rural tourism in Zhucheng.Encouraged by the national rural revitalization strategy,the rural tourism development of Zhucheng city is in full swing,and many villages have joined the tourism development industry.Due to the rapid and massive investment in rural tourism,there are also insufficient tourism publicity,imperfect tourism planning,too few types of cultural and creative products,lack of diversity of tourism projects,and insufficient depth of tourism product development.The development of rural tourism funds,talents,limited land and other aspects of the problems,the existence of these problems to a large extent limited the sustainable development of rural tourism Zhucheng city,resulting in many rural tourism scenic spots abandoned,and insufficient development.Based on the analysis of the current situation of rural tourism in Zhucheng city and understanding of rural tourism in Zhucheng City,this paper proposes to strengthen tourism publicity and promotion,rationally plan tourism brands,extend the tourism industry chain,improve the direction of tourism planning,promote the integration of cultural tourism,increase the influence of cultural and creative products,expand the depth of tourism products,enhance the attraction to tourists,and strengthen the support for tourism development.It is suggested to promote the expansion of tourism scale,improve tourism supporting facilities and strengthen tourism policy guarantee,so as to expect the sustainable development of rural tourism in Zhucheng city under the background of rural revitalization.