From the view of the marketing science, design is a method of creating products and value. Its practical purport roots the popularity among the people. Design undertakes two missions. One is to develop the economy. The other is to upgrade the aesthetic level. Design must pay more attention to the research of market. With the economy-globalization and China's entry into WTO, design is developing rapidly when combined with the market.To research design from the view of marketing, induction and deduction, demonstration and system analysis theories should be considered. For the purpose of marketing, design must know the need of the customers. Designers must know the microcosmic environment of the products. Marketing pays more attention to the mentality of the consumption of the people, which develop the view of design.Through the Internet, more customers join in the design of the products and decide the fashion. Facing the detailed market, designers usually are required to design series of the products to promote the competition of an enterprise.When the customers are satisfied with the aesthetic need, the research of the design expands to many fields, such as agriculture and service industry. Harmony between human beings and the aesthetic relationship needs the progress of design.
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