Supplier Relationship Management Of Manufacturers In Time-based Competition

The models of supplier relationship management of manufacters are discussed intime-based competition. Time has become the most competition advantage in enterprises.The buyers should change the traditional operation model and establish all kinds ofcoordination and communication to suppliers in time-based competition. Manufacturingand service supplier relationship management strategies are studied. The relationship between time performance and the level of supplier relationshipmanagement, especially the relationip statu of Chinese is the base of this study. It makesthe supplier relationship management strategy meaningful. Fifteen enterprises had been visited when the research was done. Five hundredquestionnaires was posted or emailed to manufacturing enterprises. Reverse auction andpurchase card are applied in poor level since the E-commerce is not ideal in China.Therefore, the relationship between the status of reverse marketing and time-basedcompetition strategy is studied. The survey indicates that reciprocal investment and involvement is the major factorto affect the time performance. The more reciprocal investment and involvement, thebetter performance of the time-based competition is. However, the relationship amongtime-based performance, the trust and normal information share is not linear. The maincause is that the base of reciprocal investment and involvement is not trust but hierarchyintegration. The buyers always think that they are the "God" of the suppliers, and thiskind of trust base cannot induce information share and deeper communication. So the therelationship among time-based performance, the trust and normal information share isuncertain. However, the deeper information shares, the worse the time-basedperformance. Buyers and suppliers ignore contract in details and diverse culture inducedifferent action model, so the cooperating efficiency declines and the manufacturing leadtime performance is abnormal. It is hard to identify the productivity of service operation and quality standards. It isalso very hard to adjust the service level by storage. Therefore, the service supplierrelationship management is complex and uncertain. The IT supplier and maintainedsupplier relationship management are discussed. III华 中 科 技 大 学 博 士 学 位 论 文 Thinking of manufacturing materials, four kinds of materials are divided accordingto the purchasing amount and importance. Different strategies should be established todifferent kinds of suppliers. It is important to establish reverse marketing strategy to the supplier of importantand large amount materials. Reverse marketing appears inevitability because of exteriorenvironment, the way of purchasing and supplier management, the information systeminfrastructure of enterprises, etc. The connotation and implement of reverse marketingstrategy is discussed. Enterprise can invite bids in open to manage their unimportant butlarge amount materials to get low price. It results in tremendous saving, purchasingefficiency, the higher levels of suppliers and quick purchasing cycle for buyers. The supplier relationship management is affected by many factors, such as theinimitable features, the importance of product, the purchasing amount of enterprise, themarketing environment, the supplier's ability to bargain and the risk of enterprise.Reverse marketing and reverse auction are very different. However, buyers canimplement either of the two strategies because of the globalization and the developmentof IT. Buyers can choose relationship strategies by relationship costs and relationshipbenefits. Vendor-managed inventory is also discussed. The Purchase Card is a streamlined procurement method that saves time andadministrative costs. It empowers non-procurement employees with the authority tomake micro-purchases within their limited delegated authority. Buyers can domicro-purchases to some fixed suppl...