"Combined" Meaning And "hidden" Language: The Study Of Graphic Design Art

The text was centrally based on the visual art design of characters,this paper makes a systematic and intensive study on the graphic design of characters,which found on the history,features of characters and principles of creating Chinese characters.Characters as a symbol of communication information,has a shape that can not be ignored.Excellent characters shape also can reflect the intrinsic semantic information,greatly improves the visual appeal and information dissemination.In the progress of shaping and designing characters,the designer can create the image of the characters by changing the shape,use the structure control the space of the characters,the strokes create the unique temperament and designing the visual of the characters reasonably,to express the emotional meaning of it.Characters graphically is designed to have a sense of visual form,so that characters shape can match the characters meaning and reflect the text message emotionally and vividly.On the basis of the visual of the original characters structure,we can dig into the external meaning of the character by using the way of form addition to consolidate“the combination of characters and image” or “the link of every characters ”,and the way of form subtraction to decrease the part of strokes in order to integrate its shape and the meaning to maximize the communication function of characters.The methods of graphic design of characters mainly include: the positive and negative shape of characters,adding the image to decorate the characters,filling image in the shape of characters,using the image to build the shape of characters,creating characters along the shape of image,using the characters to build the shape of image,sharing the same stroke,decreasing the shape of characters and the contradictory shape and so on.In addition,in the layout design,if the characters arranged into "graphic",you can strengthen the function of graphic communication,to create a new and unique shape,with formal beauty and artistic appeal.Graphic design of the characters can make use of “the six categories of Chinese characters” to inspire thinking.From the “pictographs” to graphic characters which both have image and text,from the “self-explanatory characters” to visual characters which change stroke structures,from the “association compounds” to image characters which combine different character shapes,from “pictophonetic characters”to emotional characters which integrate image with text perfectly.All of these ways can inspire your creative thinking,showing a more profound and vivid characters if you applied them to character design.The shape and meaning is indivisible in the design of character graphically,and the correct and appropriate visual form is the external expression of the characters' internal implication,which can bring the core meaning of the characters to a higher level.Creating a “beauty shape” graphic characters according to its meaning to achieve the “accurate expression” of information transmission.Using methods of shape combination,shape simplification,shape invisibility,etc to create a “new and unique” graphic characters to express the “wonderful meaning” of characters.It achieves the perfect unity of shape and meaning ultimately.