The Commercial Practice And Culture Mutual Learning Of South Asia And Southeast Asia Merchants In Kunming

As globalization develops further and further,the human world has stepped into a stage of cooperation based on mutual trust and mutual learning of cultural values,rather than relying on functional requirements.Seeking common ground while reserving differences is a strategy for people to look for common development.Homogeneity is regarded as an important foundation for cooperation,while cultural heterogeneity often needs to be suspended temporarily.In fact,different groups have accumulated different experiences in dealing with the relationship between man and nature,also between people themselves.In this way,the heterogeneity has formed the social and cultural foundation of different cultural groups.The heterogeneity could play a great role in contributing to the cooperation between different groups of people.As China's radiation center for South Asia and Southeast Asia,Kunming has attracted a number of transnational merchants from this area for cross cultural trade.People choose to flow to pursue more reasonable allocation of resources,so are the transnational merchants from South and Southeast Asia who come to do business in Kunming.Since ancient times,Kunming has been connected with the world by many international commercial roads,and foreign goods are continuously carried by transnational merchants coming to Kunming.Transnational merchants take lots of modes of transportation to Kunming.As a common cross-boundary movement in the present time,the adoption of air routes brings diverse impacts to the group's business practices.When they flow to Kunming,the choice of living space is essentially the spatial representation of the transnational merchants' effective treatment of the relationship between their own and another different society.At the same time,transnational merchants carry out trade practices in multiple commercial nodes according to diverse commodity characteristics.There are also cultural differences between countries in South Asia and Southeast Asia.The goods sold to Kunming by merchants from other countries all have strong cultural heterogeneity.In order to overcome the unfamiliarity of the consumers in Kunming on these exotic things and their cultural background,theinternational exhibition fairs with cultural show have become the first choice for transnational merchants.Presence and absence of different cultural factors which make effects on the trading space,combined with cross-cultural selling strategy,have made the Expo fair become an integrated phenomenological field for transnational merchants and consumers to experience each others' cultural experiences.The shops and virtual cyberspace have also become a specialized and opening phenomenal fields.On the basis of cross-cultural trade,people of different cultures have a further understanding of each other.As the contacts between transnational merchants and other societies have gradually deepened,they have encountered risks and conflicts caused by many reasons.In fact,it's necessary to supervise the transnational merchants appropriately,however,due to Chinese managers' lack of comprehensive and in-depth understanding of the cultural backgrounds of transnational merchants,the merchants have met some risks when they dealt with the managing system.Besides,transnational merchants need to engage with middlemen,business peers and consumers when they are in foreign society like Kunming,because lack of information and uncertainty often lead to loss of goods and money.For this,transnational merchants adjust the structure of selling commodities and seek diversified and suitable social network support by making full use of time,money and technology,so as to cope with risks and find new business opportunities.In the process of constantly associating with foreign people,the transnational merchants of South Asia and Southeast Asia also gradually formed a community with exchange as the fundamental feature.Although the group have faced the fracture of identity when they entered another society,the traditional culture is still fixed on them,and to be presented and expressed in different parts like language,clothes,food,living and transport.At the same time,the Consulate Generals of South Asian and Southeast Asian countries in Kunming have become platforms for transnational merchants to reintegrate their cultural identities in a foreign region.Through the establishment of transnational marriages and the formation of transnational families,transnational merchants and foreign cultures have formed a deeper and heterogeneous integration.This group of strangers has interlinked with strangers all over the world through commodity exchange.It's also based on intercultural business practices.They form a community that interacts with each other and shares heterogeneity as an important feature inside and outside the group.The expansion of social relations between different social groups is largely inseparable from the commercial practice and cultural mutual learning of the transnational merchants.They create new links of the world economy,and influence the cognition and interaction among different cultural groups.In the interconnected world,transnational merchants,as intermediaries of heterogeneous things,have a certain degree of new cognition to themselves,and also leave multiple impressions in other social groups.Based on this,heterogeneous exchange promotes the development of globalization.Heterogeneous sharing promotes the formation of the human destiny community,and the real value of heterogeneity lies in constantly pushing forward the free development of human beings.See from the South Asia and Southeast Asia transnational merchants' commercial practice and cultural mutual learning in Kunming,it is necessary to have heterogeneity as the basis of mutual cooperation among human groups.People flow to help push heterogeneity contact,enter in diverse fields to experience each others' cultural values,gradually blend into a complex heterogeneous community even with risks and conflicts,thus achieve respect for each others' cultural values and promote the further cooperation.The level of civilization that humans can ultimately achieve depends on how well different cultural groups can accommodate each other and understand each others' differences and use heterogeneity to collaborate.If we can share some values while still exploring the potential value of heterogeneity,every individual,society,country and culture will enrich themselves and promote mutual development.