| Editorial is the flag and soul of a newspaper and an important way for newspapers to express opinions.The paper is based on 1,037 editorials published by the Chin-Cha-Chi Daily of the Chin-Cha-Chi border region government newspaper during the comprehensive Anti-Japanese War,and using the relevant knowledge of journalism,communication,history and sociology,conducted a comprehensive and systematic study from the perspective of organizational communication,political communication,etc.To reproduce the historical fact that the Communist Party of China created modern media for publicity and mobilization in the Chin-Cha-Chi Border Area,exploring the editorial style of the Party newspaper mainly created by intellectuals in the dual context of “revolution” and “countryside”,as well as the reading and acceptance of the editorial of the Party newspaper in the period of the new-democratic revolution,is an exploration of the practice of the news theory of the Communist Party of China in a specific period and region,and can also better understand the development process and laws of the centennial news communication of the Communist Party of China.The establishment,construction and consolidation of the Chin-Cha-Chi Border Region not only made great contributions to the complete victory of China’s Anti Japanese War,but also created the embryonic form of China’s new-democratic society.In the practice of building a new-democratic society in the Chin-Cha-Chi Border Area,the border area organ newspaper,the Chin-Cha-Chi Daily,and its editorials have a natural connection with it.The development of politics,economy,culture,science and technology after the establishment of the Chin-Cha-Chi Border Area is the material basis for the establishment and development of the Chin-Cha-Chi Daily,and it is also an important guarantee for newspapers and editorials to mobilize the society and interact with the local society.Under the guidance of the thought of “running newspapers by all of the departments of the Party”,the editorial of Chin-Cha-Chi Daily is mainly written by the “party newspaper committee”,which is an important mechanism guarantee for the party newspaper editorial to“become a collective propagandist and collective organizer”.Under this mechanism,the editorial of the Chin-Cha-Chi Daily carried out publicity and guidance around the “Resistance against Japan” and the important issues of regime building,economic development,cultural enlightenment.It has cultivated the recognition of the border region’s military and people to the new-democratic revolution,and strengthened the national self-esteem of the border region’s military and people in the national crisis and the national self-confidence to win the war;It called on the world to establish an anti fascist “community of common destiny”;They publicized the economic,cultural,educational and other policies of the CPC during the construction of a new-democratic society,and supervised the problems and deviations in the construction and development of the border area.The editorial formed a positive interaction with the social construction of the Chin-Cha-Chi Border Area,promoted the implementation of economic policies in the border area and the construction of rural democratic regime and honest government,and promoted the development of cadre education,student education and social education in the Chin-Cha-Chi Border Area,as well as the enlightenment of cultural popularization in the border area.During the period of Comprehensive Anti-Japanese War,Chin-Cha-Chi Daily actively carried out the construction of a new style of writing and formed the editorial style of in a special period and region.The editorial showed its distinctive "fighting style" by persisting in fighting against aggressors,internal enemies who undermine unity,and erroneous ideas;The editorial,under the auspices of revolutionary intellectuals,has broad vision,independent thinking,reflection on reality,followed the call of ideals,don’t yield to authority,and disregarded utility.It showed the "scholar temperament" with deep family and country feelings and deep people-oriented thoughts;The editorial strived to enable readers with limited cultural level in the Chin-Cha-Chi border area to understand.Through the living language and flexible and diverse arrangements,it has practiced the “four requirements”of“facing the vast number of objects”,“having a certain level of thought”,“meeting the needs of the actual situation”,and “correctly using the living language”,which reflects the “local flavor”bred by the rooted party newspaper.The meaning of the text is produced in the process of reading.The influence of the media is inseparable from the reading and acceptance of the audience.The Chin-Cha-Chi Daily actively promoted the reading of editorials by expanding its distribution,establishing newspaper reading groups,reading newspapers for winter studies,so as to promote the acceptance of its ideas and suggestions by the military and the people in the border area.Under the guidance of the theory of “running newspapers by all of the departments of the Party”,the editorial of the Chin-Cha-Chi Daily during the period of Comprehensive Anti-Japanese War was devoted to mobilizing the army and the people in the base areas to fight against Japanese fascism with its overall,guiding,timely,militant and other characteristics,and achieved positive results in mobilizing and guiding the political,military,economic,social,cultural and educational construction of the base areas,The role of the editorial,which represents the voice of the Party and the government of the border area,played in the period of comprehensive anti Japanese war,not only had a direct impact on the Chin-Cha-Chi border area,but also had a radiation effect on the entire enemy base area,which demonstrated its historical significance in the special era background,and was a valuable asset in the history of the development of the Communist Party of China’s journalism. |