Study On The Development Strategy Of Modern Integrated Logistics Park Of Shaliang Railway

As a new service of modern logistics industry, is an important growth pole of regional economic development. In the Inner Mongolia autonomous region, the "Twelve-Five" plan specifically to highlight the development of modern logistics industry and logistics optimization, development of regional resources, reduce the cost of trade and production plays a very important role. Sha Liang railway modern logistics park in this paper of the external environment and the analysis of the status of the industry, based on the Sha Liang railway modern logistics park, strategic positioning and development strategy. Sha Liang in this paper research on development strategy of railway modern logistics park, provide a reference for the relevant policy-making and management decision making, have a certain theoretical and practical value.Object in Sha Liang railway modern logistics park for this paper, through the use of integrated PEST on Sha Liang railway modern logistics park analyses the external macro-environment, through SWOT matrix Sha Liang railway modern logistics park advantages and disadvantages, a comprehensive analysis of the external opportunities and threats, according to local conditions of railway modern logistics park in Sha Liang is proposed development strategies and implementing measures. From the analysis, their own strengths, weaknesses, and external opportunities and threats. We obtain Sha Liang railway development strategy of modern logistics park location:the development of modern logistics industry at the core, highlighting the integration of functions, to seize the logistics nodes, Sara railway modern logistics park into North China, Northwest freight hub, as well as large-scale integrated logistics and distribution center.