The Construction Of Chinese Cultural Soft Power And The Path Selection About The Chinese Cultural Soft Power

With the epochal theme by revolution and war turned to peace and development, the competition between countries more and more embodied in the comprehensive national strength. The comprehensive national strength has become domestic and international numerous scholars'theory research hot spot has become the fact that does not dispute. With China's reform and opening up process, our country in the continuous progress of comprehensive national strength's achievements proved himself, if simple to the comprehensive national strength from two dimensions of the hard and soft investigation ,easy to find in the economic and military etc comprehensive national strength rigid level namely visible factors in our country has made considerable progress,by contrast in culture, lifestyle and ideology etc comprehensive national strength soft level namely intangible aspects though China's progress also obvious but slightly backward。Along with the globalization of the informatization and constantly advancing ,countries in vigorously develop the economy and military affairs of the overall strength rigid level namely tangible elements of also more aware of nonphysical force namely soft strength for one country on the importance of development。At the same time, as comrade Hu Jintao's at the report of the 17th congress definitely put forward improving national cultural soft power this new idea, with the Beijing Olympics, Shanghai world expo and Guangzhou Asian have an important impact on international cultural exchange event ended,China's cultural soft power construction will become the focus of attention at home and abroad,the research about cultural soft power certainly will become our academic circles theory of new research hotspot.What is culture soft power is one of the key researches in the paper. Admittedly the basic definition about culture,soft power and culture soft power and so on, different scholars have different attitude. Basing on the domestic and foreign relevant basic concept is introduced, analysis and integration as the foundation that cultural soft power is not only to concern "culture" as a resource elements but also can't ignore "force" action. Summarized generalizations, cultural soft power based on cultural resources means arising from the internal creativity, mobilizing capability, mentality and cohesion and foreign produce penetration and persuasion, attraction and influence.How to build the culture soft power is another key point of the paper. This paper argues that soft cultural power construction is a complicated systems engineering, and also have a stereo construction engineering, it is based on this consideration, based on the soft power of cultural elements on the basis of analysis, from vigorously strengthen cultural soft power factors construction, strengthen cultural soft power itself a breakthrough point propulsion attractive explore cultural soft power construction path problem.