Forms Of Chinese Character And Visual Communication Design

Chinese Characters have variable and colorful forms since they have been changed and developed as the characters experienced constant Visual Communication Designs. In this thesis,their relationship (the Character Forms and Visual Communication Designs) will be expounded by discoursing the characteristics of the Forms and the features of the Visual Communication Design.First,the characteristics of Chinese Character Form are summarized at its different developing stages:Old style,Handwriting Style,and Printing Style.Secondly,the dialectical and unified relationship of the forms of Chinese characters and Visual Communication Design is illustrated as:On one hand,Chinese Characters Forms have been developed to communicate information in a clearer,more accurate and more prompt way;On the other hand,Chinese characters,as a visual communication media,should be redesigned and updated constantly to facilitate communication in allusion to the developing requirements of Visual Communication Design.Thirdly,the features of Visual Communication Design at the three stages of Chinese Character Forms development are analysis from the view of the graphic design,which is respectively extended from three sections:Archaic Artistic Conception,Writing Style,and Construction design.