The Transformation From Traditional Art To Modern Design

The relation between 'tradition' and 'modern' is one of the problems that our designers have been thinking. The chairman of Japanese Industrial Design Council, said, "People appear to be living only in the present 'now'. In fact people live in a continuing time of past and future. People have varied memories and inherit past information programmed in their genes throughout n long history of mankind. People are also drawing hope for future with dreams and desires. Time is captured as a continuous present.'In pursuit of 'modern', we can't reject 'tradition', but must base on the particular comprehension of it. Well then, how can we transform 'tradition' to 'modern'?Supposing there is a coordinate-our tradition as X axe and our modern culture as Y axe-on the one hand we observe tradition based on the latest cultural achievements, on the other hand we scan the latest achievements continuously based on our traditional culture. Then we can find out many points which are not cognized because of the limits of the level of cognition; we call this method as 'find newly'. Then we can innovate on premise of it, and prospect the developing trends.Tradition' is too vague and general; 'modern' is not specific. So I am reluctant to indulge the transform from 'tradition' to 'modern' in empty talk, but emphasize on their respective representative forms-shadow play and network multimedia.In this essay, we try to research shadow play and network multimedia by analogy, find out their common points: (1)The consistency of representation elements, (2)Both shadow play and network multimedia are carriers of culture. Then I analyze network multimedia shortcomings: (1)Network multimedia has been getting in the mere pursuit of technology and ignoring the construction of culture; (2)Although it expands virtual communication space, it reduces real space of social communication; (3)It was stickled in two-dimension, and can not application in social living.This article puts emphases on discussing enlightens of traditional shadowplay on current network multi-media design on multi-points of view, such as the performance principles, the evolvement of formats, cultural and social significance. And we bring forward our conceptual media design: (1)interactive network chat-room with shadow play; (2)network multimedia design without 2-dimention limitation; (3)construct network media design with social communication atmosphere; (4)interactive intellectual advertisement.