Research On Art Design Of Multi-media

The Multi-media Design is a new language for designing art, which is due to the intervention and affection of the computer technology to the human life in this information era with quick change of technology. The existence and development of the Multi-media Design has verified the combination of yin and yang in the Chinese traditional doctrine. The "If the two sides are both not established, each side could not be seen" from Zhang Zai in Zheng Meng Tai He in the North Song Dynasty, which is with the meaning that two means every affair has two sides which could be called yin and yang and if there are no opposite sides, there could not be a combination, the "Tao gives birth to one, one to two, two to three, three to all affairs, and all affairs are with yin and holding yang" from Lao Zi, and the "one yin and one yang could be called Tao" in Yi Zhuan, all explain that the inconsistency of yin and yang is the intrinsic to affairs. The Multi-media Design is the product of the combination of art and science. The art and science are two sides with inconsistence. The art lays particular stress on sensibility, and its basic characteristic is keeping on the level of inaccurateness and unimportance. Its language could only be expressed to the non-repeated affairs, and furthermore it can only be narrated through concrete figure. However, the science lays particular stress on reason, and with universal and regular narration. The scientific language expels self. This language is expressed through certain abstract characteristics. In order to make the relationship with the masses, it must be created to have the exercise production through technology or transferred to the language for promoting science through figure. In the Multi-media Design, the art and science are integrated with each other, and promoted by each other. The science is expressed by art, and the art is embodied by science. The lasting appeal of art and the preciseness of science are reflected by each other.The multi-media could be developed through the two different angles of art and science. Through the angle of science, the Multi-media technology could be delved with deeply, and the design software of Multi-media could be exploited. And through the angle of art, the multi-media technology could be utilized to design the multi-media works, and be applied to different realms.In this essay, the research on the art design of multi-media is based on theangle of design art. During the process of designing exploitation, not only should the rules of scientific technology be obeyed, but also the sense of art design should be dug out. The information of every media, which must be expressed, should be settled, and the new order of information structure with vision and hearing structure should be created. In the numerous research of multi-media design, the application of computer is paid most attention. But in the multi-media design, the usage of some soft wares be mastered, and what is more, the characteristics, thinking way and methods of multi-media design should be known. In this essay, the basic theory of multi-media design is expatiated. The expression way of art is particularly analyzed. The thinking way of design is brought forward. The method of design is concluded, and some examples have been used to verify the theory. Through the systematic research of the art design of multi-media, during the integration of the processes of media design, when facing the constant status of getting rid of stale and bringing forth the fresh soft wares and forms for design and multifarious information, the clear rules for design could be figured out.