Researching On Industrialization Of The Chinese Traditional Festivals On The Context Of Globalization Dragon Boat Festival As An Example

The globalization brought the cultural capital, the cultural commodity freedom flowed, also has brought the national culture security problem, How protects and inherits the culture,of our traditional festival, Follow a healthy cultural development road Is obviously an unavoidable ethnic issues . Based on the example of the Dragon Boat Festival to explore the traditional festivals in a modern society its inheritance and development issues.The first part, Root chapter, Stated the names connotation of the Dragon Boat Festival and development process.Today, the Dragon Boat Festival and its cultural connotations, is a interaction results of various cultural factors that different areas, different ethnic groups, and Different times.to explain the Dragon Boat festival names and customs of cultural connotation, card Development process of the Dragon Boat Festival, Thus to display the rich cultural ideas which breed in the FestivalThe second part,the Resource Strategy chapter . the custom of a festival is the internal dynamic to its development, the industrialized operation of Festive, is a essence of the rational allocation of resources and effective development.The third part, Cultural Perspective article, In an era of human media background How to deal with huge cultural heritage of national traditional festivals, is also an urgent and immediate significance to the development of new topics .Building a national condition of the culture industry system, is a national cultural heritage and development of an effective way.Summary, Festival of cultural industries is the background conscious memory of a cultural festival, Based on the profound traditional culture and science to renounce the succession to create and molded both rich historical roots, the characteristics of the era with a new culture, and strengthen the contribution of culture, cultural development as a practical way.