Research On Graphic Design Of Logo Of The World Cup And Poster

The logos of the world cup soccer and posters have become an important and indispensable component of the World Cup from their appearance, which are cultural carrier and image core of the World Cup of soccer. As a special form of graphic design, the logo of the world cup and posters demonstrate the spirits of sports, display national culture and get the commercial benefits. Combining the history and actuality of soccer sports and graphic design, the writer does some research historically and currently on the logo of the world cup and poster design. From the point of the history, feature and function of the logo of the world cup and poster design, the paper explores their development process and their style, explains and demonstrates the perfect combining and the connotation of design culture with the spirits of sports. A certain extent, the completion of the thesis, as a kind of supplementary study on athletic sports and graphic design, has great value and significance for the world cup games held in China in future, and when relevant design for logo and poster is needed.