The Application Study Of Chinese Type Ready-to-wear Design

In the modern multiplication society, persons'consumption also presents a diversified trend. The specialty, fad etc. have become the personages'numerous choices. Chinese type ready-to-wear is subjected to particular consumers with its fresh and clear Chinese style through the development of 20 years.The writer carried on a great deal of investigation to the current Chinese type ready-to-wear market, the brand in different district and a market research to induce the two greatest characteristics of region and multiplication. The region characteristics mainly is divided into characteristic in northern region and in southern region, In addition, along with the multiplication of the economy and the cultural development, the design presented the style multiplication; noodles to anticipate the usage multiplication, the craft processing multiplication, the pattern expression a multiplication, the color match the diverse etc. characteristic.Combine the market investigation and the business enterprise practice at the design method part, the point designs main factor, Chinese type ready-to-wear noodles to anticipate to carry on with three characteristic. They are target market, materials and design method. The Chinese type ready-to-wear design main factor part passes the analysis to the brand case example in designer's work and the market ,inducing five kinds of characteristic that design main factor; Elaborated a Chinese traditional craft in the Chinese type ready-to-wear noodles anticipate with the craft characteristics in the meantime such as Dye, stamp-tax, embroider, put together to connect, and the dish button up etc.In the end, the thesis combines writer's practice in the Chinese type ready-to-wear design fulfillment that the period in the company, making use of the above-mentioned design method to the design to practice in thesis.