Study On The Creative Industries Development Based On The Value Chain-Shanghai

Creative industry is a natural choice to the certain stage of socio-economic development , it is a new direction for industrial development, and it is of great significance for industrial upgrading and the development model of innovation. Creative industry in China has arouses a high degree of attention, especially in Beijing, Shanghai and some other city of higher degree of internationalization. Clusters of creative industry has been the most effective way, now many domestic experts and scholars have conducted a lot of research on it.But, can creative industry get rapid and healthy development with elements of the space industry gathering? Will the number increase of Clusters of creative industry certainly bring about the expansion of the industry? At present domestic scholars are just in the initial stage of the analysis. This paper analyses the value chain from a new perspective- the creative industries value chain, which passes the space form, and mainly from the industrial development of the value chain.Why are the films of American, South Korea's games, the Nokia phones able to sweep the global market? Why do similar products can we only earn a little profit? Seeking more appropriate solutions to these problems are the original intention of this paper. In order to deal with the questions, this article analyses the characteristics from the value chain concept, and these are the theoretical basis. The third chapter analyses the situation of the foreign and domestic Creative industry. And sums up the reference to the creative industry of shanghai, then , further analysis the current obstacles in the operation of Shanghai creative industry value chain, these are the important question which are soluted in the fifth chapter. Now the answer to these questions are found in some way. At last, this paper choose the Zhangjiang cultural, science and technology creative industry base as the case.The value chain has always been the main clues thronghout the paper, so the obstacles in operation, the policy recommendations are around the main clues. Enterprises naturally becomes the main body of the operation of the market. This article is based on the research perspective,which also contributes to the sustainable development of creative industry.