The Study About Internationalization Strategy Of China Clutural Industries

It is a common wish that Chinese culture goes to globewide for chinese people. With economics developing, China government begain to take development of culture industry seriously and support the culture industries by working out economic policy of the culture industries and by deepening the reform of the system for managing cultural undertakings. At present, the cultural industries is developing at a top speed. Nowadays, culture industrial internationalization is a developing trends of the world's culture industries. China cultural industries have a strong desire to internationalize because it has the ability to integrate the domestic market and the international market.For culture industry internationalization, The strategy is the first problem should been paid attention to. It's because the strategy can guide china culture industries. However, culture industrial internationalization reffers to the influence of chinese culture and Chinese nation in the world. So how to plan a internationalization strategy and make it reasonable for chinese cultural industry? The main body of my study have discussed it. Firstly, the author introduces the background of chinese culture industries, the studying significance, the research methods and so on. At the same time, a document is provided which is about the culture industrial internationalization studies. Secondly, an analysis about current situation is provided which inculdes the history of china culture industries, the area structure of china culture industries, the developing trend of china culture industries, the consumer market of china culture industries. Many questions are found and it is helpful to plan the strategy. Thirdly, judging by prehominid's research about china culture industries, the strategic significance and the strategic mission about the culture industrial internationalization of China is found. Finally, On the basis of the above studies, the authour suggested that the strategy about China culture industrial internationalization includes the strategic thinking of internationalization, options of strategic value about China's culture industries when producing culture products in the international market, mode of import and export and so on.