Nowadays Customer Strategy Of Small Business In China

T1le most radical feature of the slnall business ls tl1at they possesslimited resources. They cannot have the specific duty people ordepartments to conduct customer strategy. So they have to developdifferent customer strategy to the large firms'. In the other hand, thestructure of small business is flat, employees know the market well,and the infOrmation can be delivered quickly inside the small businessSo they can have especial customer strategy. In the course to plan andimplement the customef strategy, the innovative cu1ture is the vita1factor. The customer strategy in small business includes how to searchthe customers, how to analyze the customers, how to specially satisfythe customers, how to adapt to the customers and how to deliver theinfOrmation to the customers.